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I like the use of color Sarah Kieffer uses for her blog. The pink and black contrast but presents as professional and clean.

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I do not think the “About” section for personal brands should be longer than this. Brief and direct is better for brand statement, mission, values, etc. (Carroll, 2023). I also like the tone of this section, it is professional versus conversational, and it talks about the artist in the third person. 

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This is a great neutral color palette that looks professional but incorporates some of my favorite colors. 

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This logo is more unique than others I have seen for personal brands. The color contrast is nice as well.

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This statement is short but explains the personal brand mission, values, ethics, and goals.

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I like that this section shares the inspiration and values of the Sofia Crokos brand as a compelling story. It engage the reader.

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A banner like this shares the brand statement and draws readers in to continue learning about it.