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My name is Nha Lan Tran, a Vietnamese international student studying a Bachelor of Arts in Communication and Media with a minor in Public Relations and Advertising at the University of Southern Queensland (2022–2026). My research interests include strategic communications, branding and cultural storytelling. My Australian academic experience is helping me gain the skills, attitudes and experience necessary to become a resilient and ethical public relations professional in a globalized media environment.

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I am a good communicator, also have verbal and written communication skills.

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My intercultural competencies allow me to communicate effectively with diverse audiences.

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I tend to overcommit myself to projects and sometimes struggle with time management under pressure.

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Public speaking in unfamiliar settings can initially make me nervous.

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I am especially interested in brand communication, media ethics, and public advocacy.

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I enjoy analyzing social campaigns that create real impact and contribute to positive social change.

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I value authenticity, fairness, and creativity in both personal and professional contexts. I believe in using communication as a tool to amplify underrepresented voices and cultivate mutual understanding.

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My short-term goal is to gain hands-on experience in public relations via internships or volunteer roles.

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Long-term, I aim to work in a strategic communication role within an organization that prioritises social impact and cultural inclusion.

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To achieve my goals, I will focus on building a professional portfolio, enhancing digital media skills, and attending networking events.

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Completing my academic program with distinction is also a key objective.

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Language and cultural barriers may pose challenges when navigating professional environments in Australia.

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The competitive job market in the media industry can also limit early opportunities. Additionally, balancing school, work, and social life can sometimes become overwhelming.

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I will seek support through university wellbeing services and peer mentoring programs. Regular self-reflection and mindfulness activities will help me maintain a healthy mindset. Most importantly, I will view failures as learning opportunities and continue to adapt with confidence.

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Begin degree, build academic foundation

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Apply for internships, build professional portfolio

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Undertake capstone project, finalise career direction

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Graduate and seek employment in the PR industry

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