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Opportunity to show off what items the store has to offer.

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Businesses can choose to sponsor events or participants.

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Retailers want displays that will sell the product.

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billboards, bus benches, interiors and exteriors of buses, taxis and business vehicles

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Samples of food products

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Winners are determined by chance

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When consumers use skills to compete for a prize, a contest

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Items that are free or costless with a purchase of another item

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A reduction in price