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Group and personal files

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This also include some extra information that had to be trimmed down for space purposes

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All Text from the Poster FINAL version 2

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Wii: Creating a Blue Ocean The Nintendo Way

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Wii: Creating a Blue Ocean The Nintendo Way

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O’Gorman, P., (2008). Wii: Creating a Blue Ocean The Nintendo Way. Retrieved from http://www.palermo.edu/economicas/cbrs/pdf/wii.pdf

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Corporate reputation: seeking a definition

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Corporate reputation: seeking a definition

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Manto Gotsi, Alan M. Wilson, (2001) "Corporate reputation: seeking a definition", Corporate Communications: An International Journal, Vol. 6 Issue: 1, pp.24-30, https://doi.org/10.1108/13563280110381189

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First pitch about the company's image for week 2

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Pitch week 3

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Operational model after feedback from the pitch