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-My names are Peter Kinuthia Moraa.I was born in Kajiado North Constituency on 27th September 2004 to a family of 4 children ,I being the second born and the stubborn one.
-My parents raised me well and I learnt my primary from different schools but I graduated from Kiserian Primary School which is located at Kajiado North Constituency.
-After my graduation, I proceeded with education to the secondary by a foundation named Mpesa Foundation Academy. At first,I started as an 8-4-4 student but the Academy changed the system and now am currently studying International Baccalaureate (BTECH).
-My BTECH lesson is Creative Media Production (LEVEL 3).I enjoy doing it because its related to my career (Producer and Host )
-Currently,we and my family are staying at Rongai, Kajiado.We migrated from Kiserian after my national examination considering many factors.

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QUALITATIVE RESEARCH-This research involves collecting data in          form of a video,text or an audio. A more practical example is a case whereby a teacher gives the whole class an essay that was assessed by giving comments on spelling, grammar, and punctuation rather than score.
QUANTITATIVE RESEARCH-This research data expressing a certain quantity, amount or range. Usually, there are measurement units associated with the data, e.g. metres, in the case of the height of a pers

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According to the advert,the producer carried out the research very well since it aimed the women of the society clearly.Even,as I remember it was in (2012)when the advert came out on our screens and many people liked the good tried it out.This was the advert ambassador for Aerial.The producer looked in to it at an angle where many clothes get dirty because of food and you can also confirm with the video down here
👇👇👇👇👇👇👇👇

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qualitative research

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-Child negligence is a way of of child abuse for example denying a child basic needs.The word negligence come from neglect. Some types of negligence are physical,emotional and mental.

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1.To help and mentor the victims
2.To educate the society on the importance of treating children
3.To survey and look for the victimizers
4.To create a strong team for saying no to child negligence
5.To help the people understand the children
6.To catch the people who break laws

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Observation / Participant Observation.-because it is more secure than the other methods and techniques even if it will take time.

Surveys- I'll examine area features of (an area of land) so as to description.

Interviews.(one on one interview) -this interview I'll be asking the most trusted members of the society like the pastors and chieves for privacy.

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1.On one on one interview I'll be working with the most trusted people as I had earlier.Since not all people can be trusted, at times may be I can confuse and ask a victimiser.

Sum of the questions I can ask are as follows:
-Not going right into the interview, I'll obviously ask the common ones like the name,birth,family e.t.c.
-Do you understand child abuse as a leader?
-Have there been any cases of child negligence and if there have been how many have you heard
-Have you noticed any kind of child negligence in the village?

2.Surveys will be important in there from the looks of the compounds,the participating rate of children and many others

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Quantitative Data with Precise Examples.

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Quantitative Data with Precise Examples.

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This research data expresse a certain quantity, amount or range. (Quantity)
Examples

A jug of milk holds one kilogram.

The painting is 14 inches wide and 12 inches long.

A bag of broccoli weighs four pounds.

A coffee mug holds 10 ounces.

Kinuthi is six feet tall.

A tablet weighs 1.5 pounds

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1.SURVEY
-Where by:

1. They set a clear goal.

2. They knew the target.

3. Investigated peoples taste and knew what the market wanted.

4. They got help from some people(interviews)

5. They administerd the survey effectively.

6. They conducted a thorough survey analysis.

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The information or production of the characteristics of the product(Ariel)is excellent and was looked in into very well.
They considered all the factors based on the community and that's why it has a high peak.

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-Even though the Ariel products have a high peak.
1.l haven't seen their advertisements getting any better.
2.The way it is advertised compared to the way it was advertised is not pleasing to me.
3.They had one advertisement over a long time until they brought another one👇👇👇👇👇👇👇👇👇.
4.Their last advert about (Johntee fresh)wasn't appealing to me because of the 'sheng'used.Reason is because not all women understand the words and so you may find that the women would opt to go for the other products,which are advertised in Kiswahili or English
-But what I like about their adverts is that they have a good timing and that is 30 seconds strictly.

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RESEARCH TO UNDERSTAND CONTENT OF TV ADVERTS (1.TV ADVERT CONTENT)

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RESEARCH TO UNDERSTAND CONTENT OF TV ADVERTS (1.TV ADVERT CONTENT)

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-ABSTRACT(USEFUL INFORMATION)
-JOURNAL INFORMATION(real world marketing)
-PUBLISHER INFORMATION
-RIGHTS AND USAGE.

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So far this product has been so has been doing well in the market.According to my research from different sources(primary and secondary)I can see that the *ILARA FRESH MILK*over the last two years it has gotten a lot of demands and higher consumers.The product had a great competition from other older companies like*Daima*but it still had the greatest takeoff from the market.According to the customers there are no complains ,since the  product except from the minor ones like,its being sold at a higher price.

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This commercial,first and foremost it had a great view because of the camera,which I like about it.
Back to the question about visual cues,the elements that evoke my sensory are as follows.
-The children in uniform first made me to know that it was a school day and its logic that they were going to study.
-How the father is neatly dressed also makes me know that,he is looking forward to go to work.Also how the father blinks the eyes,it make it more funny to watch the advert.
-The mother busy preparing(putting)the food in the children's 🎒 bags,and how the mother put the viewers in suspense not knowing what was going to happen ,then to find out she was going to follow the rhythm.
-The lightning in the house made it brighter and easier to watch the advert.

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The main spoken words in the commercial are;
0.Goodmorning
1.Mawowo(which refers to the energy in the drink)
2.Vitamin B2.
3.Also I can here the girl anxiously calling his dad's name.
4.ILARA FRESH MILK
5.Lastly ,we can here (jijaze mawowo)

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According to the introduction,body,and conclusion it portrays as a good advert since it is well designed.
INTRODUCTION.
How the father comes to the dining table and says Goodmorning and the kid goes right to the question
BODY.
How they are watching the father actions 🎬.
CONCLUSION
How it ends in a good energy,its so amazing.

NB.I also like the timings of the advert,so fast but enjoyable and understandable.

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The music conveys beats,which are so energetic and makes the morning bright in the advert.

SFX
-Special effects (usually visual), illusions used in this advert tells us how the advert was well organised, prepared and good time taken to make the commercial.

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1.CAMERA ANGLES
-This is the marking of a specific location at which the video camera is placed to take a shot.
-Some of the angles are as follows:
-Eye level-which points straight ahead and its main focus is the objective.
-Low angle-Camera points up from a lower angle.
-Dutch- this is where the camera points at an object at a tilted angle
-High Angle- the camera points down from a higher angle
-Over The Shoulder(OTC)-this is not strictly an angle but a specialised shot that deserves its own place.
Courtesy of: www.studiobinder.com
2.VIDEO AD EDITING-this is the process of manipulating and rearranging video shots to create a new project or work.
3.MIS-EN-SCÈNE-It refers to everything placed on the stage or in front of the camera—including people. In other words, mise en scène is a catch-all for everything that contributes to the visual presentation and overall “look” of a production.

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First and foremost, the commercial is based or inspired by a true story ( why is this so?)as informed.
We can see a girl (youth)who has taking the mom in the hospital and after the checkup,we can see the doctor .The setup here is in the hospital.
After the prescription from the doctor,the girl travels back home discouraged and feeling pity for the mom but she doesn't despair. We can see her looking for some work or maybe some organisation to help out.(writing some chats on WhatsApp).
After alot of struggle,the lady without knowing what to do next but hoping for the best,a sound is heard from the speaker of the bus (from a studio).
That's when we realise the lady's name is Mary.She's being thanked for being brave and not giving up as a role model for the presenter.And the presenter says she needs the support and we can see people helping her with the little amount they have and I think its because of the form that she was applying earlier that helped children in a foundation.
After the lending of the hand we can see the lady happy also expressing and sharing the happiness with the mother.
The advert ends in a type of beat with some orchestra sounds (twawezaaaaaaa).When we come together great things happen.

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MIS-EN-SCÈNE refers to everything placed on the stage or in front of the camera—including people. In other words, mise en scène is a catch-all for everything that contributes to the visual presentation and overall “look” of a production.
Its not only about visuals but also decor, lighting, depth of space, and costumes and makeup, to name only a few – but together, they comprise the mise en scène.
https://youtu.be/R-1wZVF9pcw ,ok I'll be doing about the safaricom coomercial mis en scène.
-So,under the advertisement visuals, I can see the followin  people:
-First,we have the main character who's Mary and the Mom.
-I can also see patients and doctors at service.
-We also have an audience school where Mary is studying.
-People seated at the bus and the one outside busy walking and other busy working.
-Lastly, we have students that were mentored by Mary,one of them being the presenter.

-Although we don't have the flicking of the lights the lightning and the make-up are perfectly done.
-Costume-wise they are also ok,from the nurses to the characters especially the audience that's working.
-The space used for advertising is adequately enough because when you watch it ,it looks like real life.
-Also some of gadgets used are ok,like Mary's one ,although she's going through a hard time you can she isn't that poor.
-We also have a good sound system from the studio to the audience which is the bus.
-Lastly,the commercial was prepared properly since ,we can differentiate between day and night.

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Some of 5he apps used in editing are as follows:
-Videomaker
-imovie
-iNshot among others
the information here is confusing, did you research on what techniques are? since it seems like you are mixing things up
TECHNIQUES TO SMALL VIDEO EDITING
-Use Cuts Wisely. The standard cut is the most common and it connects frames together in a simple, straightforward flow.
-Master the Montage.
-Cut in on the Action.
-Cutaway Shots.
-Match Cuts.                     (COURTESY OF WIKIPEDIA)

CAMERA TECHNIQUES ACCORDING TO THE SAFARICOM COMMERCIAL.
-The commercial starts on an eye level angle but on a medium shot size where we can see the doctor hurrying a patient in and Mary turns back to give a glance.
-After that ,the camera switches to a low and high level where the mother  and the lady are looking at each other
-Then we see a high top angle (drone)on the road on their way back home where it switches to a close up size(extreme)then medium shot.
-When Mary goes to apply for the job ,zoom motion is used to show us the app she's using,then it switches on a medium shot size to an eye level angle.
-On the way to the bus we can see a long shot extreme size.In the bus we can see a single and two shot sizes.Then where we have a school boy we can see a long shot size(extreme).
-Back to the presenter,we can see an over the shoulder angle and a medium shot size.
-In the bus,we see some random motion,between people.
-To the audience its where we see,one,two,three and more shots at different angles.
-At home, where the mother is ,we see a low angle and a zoom motion and it ends there.
you have really tried to analyse the Camera techniques , now you need to give effects eg what is the effect of this techniques to the advert and the audience?

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please check on the colour combination. use black and white

you need to organize your ideas and thoughts so that there is flow