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By
Panda, Mahanish
;
Singh, Kandarp
;
Raj, Aradhana
;
Puri, Roma

Part of
Discover Artificial Intelligence, 2026-12, Vol.6 (1), p.11, Article 11

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Understanding the interplay between generative artificial intelligence and consumer behavior through a systematic literature review

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Understanding the interplay between generative artificial intelligence and consumer behavior through a systematic literature review

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Understanding the interplay between generative artificial intelligence and consumer behaviour through a systematic literature review

https://www.proquest.com/docview/3290850716?pq-origsite=primo&sourcetype=Scholarly%20Journals

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Understanding the interplay between generative artificial intelligence and consumer behaviour through a systematic literature review - Christopher Newport University

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This research aims to examine how generative artificial intelligence (GenAI) impacts consumer behavior (CB) by redesigning decision-making, enhancing personalization, and altering purchase patterns. Implementing the PRISMA protocol, the authors conducted a systematic literature review of 134 scholarly articles retrieved from Scopus. Thematic analysis identified emerging themes related to GenAI’s application in consumer contexts. The study highlights five key themes: (1) GenAI’s role in marketing strategies, (2) consumer perceptions and diversity representation, (3) personalization and behavior in marketing, (4) the use of GenAI in hospitality and tourism, and (5) its impact on organizational strategy and technology adoption. To further enhance understanding, this study suggests a conceptual framework, i.e., ADO (antecedent, decision, and outcome). It also highlights key theories, i.e., TAM, UTAUT, and trust-based theory, to understand consumer interactions with GenAI. Our study’s most significant contribution is the identification of future research directions organized by theme. The study also offers 15 research questions for further exploration in the GenAI-CB literature. The findings will guide and make a significant contribution, particularly in the analytics research and practice field, as thoroughly deliberated in the discussion section.

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Artificial Intelligence and Jobs: Evidence from Online Vacancies.

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Artificial Intelligence and Jobs: Evidence from Online Vacancies.

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https://research.ebsco.com/c/npimkj/search/details/hyarm4t7un?db=bth

Daron Acemoglu, David Autor, Jonathon Hazell, Pascual Restrepo

Journal of Labor Economics

2022

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Access provided by CHRISTOPHER NEWPORT UNIVERSITY.

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The Now, New, and Next of Digital Leadership: How Artificial Intelligence (AI) Will Take Over and Change Leadership as We Know It

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The Now, New, and Next of Digital Leadership: How Artificial Intelligence (AI) Will Take Over and Change Leadership as We Know It

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Quaquebeke, Niels Van;Gerpott, Fabiola H.

leadership & organizational studies

2023

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The Now, New, and Next of Digital Leadership: How Artificial Intelligence (AI) Will Take Over and Change Leadership as We Know It - Christopher Newport University

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There is an emerging consensus that traditional management roles could—and maybe should—be performed by machines infused with Artificial Intelligence (AI). Yet, “true” leadership—that is, motivating and enabling people so that they can and will contribute to the collective goals of an organization—is still predominantly viewed as the prerogative of humans. With our opinion piece, we challenge this perspective. Our essay aims to be a wake-up call for large parts of academia and practice that romanticize human leadership and think that this bastion can never be overtaken by AI. We delineate why algorithms will not (need to) come to a halt before core characteristics of leadership and potentially cater better to employees’ psychological needs than human leaders. Against this background, conscious choices need to be made about what role humans are to play in the future of leadership. These considerations hold significant implications for the future of not only leadership research but also leadership education and development.

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Surgeons’ physical workload in open surgery versus robot-assisted surgery and nonsurgical tasks

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Surgeons’ physical workload in open surgery versus robot-assisted surgery and nonsurgical tasks

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By

Fan, Xuelong; Forsman, Mikael; Yang, Liyun; Lind, Carl M.; Kjellman, Magnus

https://cnu.primo.exlibrisgroup.com/nde/fulldisplay?vid=01CNU_INST:NDE&mode=basic&bulkSize=10&highlight=true&pcAvailabiltyMode=true&tab=Everything&query=robot%20surgery&displayField=all&search_scope=MyInst_and_CI&dum=true&displayMode=full&docid=cdi_swepub_primary_oai_swepub_ki_se_453288&adaptor=Primo%20Central&context=PC&isFrbr=true&isHighlightedRecord=false&state=&lang=en

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Artificial Intelligence, Jobs and the Future of Work: Racing with the Machines

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Artificial Intelligence, Jobs and the Future of Work: Racing with the Machines

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Bruun, Edvard P.G. ; Duka, Alban

Basic income studies

2018

https://www.proquest.com/docview/2221824111?pq-origsite=primo&sourcetype=Scholarly%20Journals

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How technology is changing human behavior : issues and benefits

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How technology is changing human behavior : issues and benefits

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By

Prado, C. G., editor.

https://cnu.primo.exlibrisgroup.com/nde/fulldisplay?mode=basic&tab=Everything&query=robot%20surgery&search_scope=MyInst_and_CI&facet=tlevel,include,available_p&offset=0&vid=01CNU_INST:NDE&lang=en&docid=alma991000815249708951&adaptor=Local%20Search%20Engine&context=L&isFrbr=false&isHighlightedRecord=false&state=

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The Frontlines of Artificial Intelligence Ethics : Human-Centric Perspectives on Technology's Advance

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The Frontlines of Artificial Intelligence Ethics : Human-Centric Perspectives on Technology's Advance

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Hampton, Andrew J. ; DeFalco, Jeanine A.

2022

https://www.taylorfrancis.com/books/edit/10.4324/9781003030928/frontlines-artificial-intelligence-ethics-jeanine-defalco-andrew-hampton

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The Frontlines of Artificial Intelligence Ethics | Human-Centric Persp

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This foundational text examines the intersection of AI, psychology, and ethics, laying the groundwork for the importance of ethical considerations in the design

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