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TABLE 3: What did they do that was different from other film marketing strategies?                  How does the institution impact the marketing?

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TABLE 2: Why did it appeal to the target audience?

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TABLE 2: Why did it appeal to the target audience?

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TABLE 1: How was it being marketed/publicised? 

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TABLE 1: How was it being marketed/publicised? 

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FILM MARKETING CASE STUDY – JURASSIC WORLD: In your table groups, research the distribution/ marketing of Jurassic World. 

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FILM MARKETING CASE STUDY – JURASSIC WORLD: In your table groups, research the distribution/ marketing of Jurassic World. 

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Jurassic world facebook page uploaded fun photos creating anticipation