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The pyramid in the logo is formed from three letters, symbolizing a solid foundation, unity, and growth. Each letter represents a key pillar of your business that stands for a core value, key strength or fundamental principle. The pyramid shape conveys stability and upward progress, reflecting the strategic ascent of your business and the unwavering strength of its foundation.

MOTTO

"Exclusive to our faculty! 🎓 Enhance your identity with our custom lanyard – a symbol of unity. Limited edition, designed just for you. Make a statement that resonates in our community.

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1. To provide individuals and organizations with high quality and customizable lanyards that seamlessly combine style, function and durability.

2. To deliver innovative and personalized solutions, exceeding customer expectations.

3. To foster a sense of identity and connection through our products.

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1. To be the leading and most trusted supplier of personal personal equipment, with lanyards that inspire confidence, reflect personality, and enhance everyday experience.

2. For practical purposes but also contribute to personal and organizational expression.

3. To realize our commitment to excellence and innovation will continue to position us as the top choice for those looking for reliable, stylish and customizable personal accessories.

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FACEBOOK LINK: https://www.facebook.com/profile.php?id=61555173692687&mibextid=ZbWKwL

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LINK TO INSTAGRAM : https://instagram.com/buniannco?igshid=NzZlODBkYWE4Ng%3D%3D&utm_source=qr

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Attention - Headline or opening is used

Interest - Gained by using product description

Desire - Is further deepen by the offer and preposition of product

Conviction - By giving guarantee to the potential customers

Action - The calling of action to generate sales

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DELIVERY OF FIRST BATCH_DECEMBER 2023 (Instagram)

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DELIVERY OF FIRST BATCH_DECEMBER 2023 (Instagram)

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Name: Justin Empuau Anak Klambu

Matric No. : 79722

Age: 22 years old

Year: Year 3

Location: Julau, Sarawak

Role: Secretary & Promoter

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Business  location : Selanggor

Types of  business : Souvenir, Stationery, Book and magazine printing

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Online business detail

i) Shopee Shop  : grazine

ii) Shoppe link : https://shp.ee/k2ugzim

iii) Email          :grazdesign@gmail.com

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Name: Terrence Leander Anak Tony

Matric No. : 73860

Age: 22 year old

Year : Year 3

Location: Padawan, Sarawak

Role: Designer, Promoter & Editor

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Name : Eugene Emanuel Solomon

Matric No. : 81601

Age : 23 year old

Year: Year 3

Location : Kuching, Sarawak

Role: Social Media Manager, Banker & Promoter

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Name : Markleam Mang Anak Linggi

Matric No. : 78131

Age : 21 year old

Year: Year 3

Location: Saratok, Sarawak

Role: Secretary & Promoter

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COLOR MOTIVE

The combination of dark green and black in our products was chosen to evoke a sense of sophistication and durability. Dark green represents our relationship with nature, reminiscent of lush forests and growth. Paired with black, it connotes a sleek and powerful image. This color choice subtly refers to the cyclical nature of life just like a forest, where trees grow and eventually return to the ground, our business embraces growth and acknowledges the inevitable cycle, emphasizing durability and longevity.

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Promoter - Promoting the product using media social

Banker – Received the payment from the customer

Social Media Manager - Keeps track of online marketing activities

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Secretary - Updating sales files and calculating the incomes from the sales

Promoter - Promoting the product using media social

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Secretary - Updating the sales files and calculating the money flow

Promoter - Promoting the product using media social

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Designer - Design the pattern of the product

Promoter - Promoting the product using media social

Editor – Creating a video for promoting the product in social media

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Procurement Officer - Ordering the product that have been design and constantly tracking the movement of the order and dealing with the supplier.

Promoter - Promoting the product using media social

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Name : Mohd Nur Redzuany Bin Abdullah

Matric No : 80142

Age : 24 year old

Year : Year 3

Location: Lawas, Sarawak.

Role: Procurement Officer & Promoter

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Individual reflection

Although I was a student, this was not my first experience in business, but after studying all the theories in business, it helped change my thinking about business. Business is not about producing products, finding customers, and then making sales deals. Business activity is a long process and requires continuous effort and attention. To ensure business remains relevant, as entrepreneurs, we need to be skilled in regulating financial activities and recording our business expenses. Besides, after-sales service to customers and digitization are also important factors in making businesses relevant.

Bunian&Co ,Est 2023

This business started as the subject assignment for MPU 3222, Foundation of Entrepreneurship Incultiration. We started with some business ideas, but after a long discussion, we decided to use a lanyard as our business product. The hardest thing is to create a design and get a supplier for our products. However, after a series of discussions and the Shoppee platform, we managed to create our design lanyard and find our product supplier. Alhamdulillah,we  succeed in selling our products and making satisfactory profits.

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In the Foundations of Entrepreneurial Cultivation course, I have been involved in entrepreneurial activities and projects that have been a transformative journey, fostering personal growth and professional development. As an individual navigating the dynamic landscape of entrepreneurship, I have honed a diverse set of skills essential to succeed in today's competitive world.

Meanwhile, the entrepreneurial path demanded resilience and adaptability, teaching me to navigate uncertainty with strategic thinking. Through the challenges faced, I have learned to accept failure as a stepping stone to success, cultivating a mindset that values ​​innovation and iteration.

In addition, the entrepreneurial journey has facilitated the development of a strong work ethic and time management skills. Balancing various aspects of a project, from ideation to execution, has improved my ability to effectively prioritize tasks and optimize the use of resources.

We have also involved collaboration and communication has become second nature as I have worked with various teams and stakeholders. Entrepreneurship thrives on networking and building relationships, teaching me the importance of nurturing relationships for mutual growth.

In conclusion, my excellence in the field of entrepreneurship not only equipped me with practical business skills but also shaped my character. It is a journey that goes beyond profit margins, encourages personal evolution and a commitment to continuous learning. When I think about my entrepreneurial endeavors, I am not just a participant in a project; I am a catalyst for change and innovation, contributing to a dynamic and ever-evolving business landscape.

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Before venturing into this lanyard business with my friends, I was filled with a mix of excitement and uncertainty. The idea of running a small business seemed very interesting, but there were also concerns about the challenges we might face especially for me, as it was my first time. During the initial stages, the planning and preparation demanded a significant amount of time and effort. We had to carefully choose our suppliers, design unique lanyards, and consider pricing strategies. As I was the designer of the product, I was able to understand the struggles as it takes time to come up with a design that will satisfy our target audience. The process allowed me to tap into my creativity, learning valuable lessons about marketing and customer preferences. As the business unfolded, the satisfaction of seeing our friends embrace and support our products was truly rewarding. After the business, I reflect on the friendships we strengthened, the entrepreneurial and communication skills we honed, and the sense of accomplishment in turning an idea into a successful journey. The experience not only provided extra income but also became a memorable moment for us.

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Starting up a lanyard business was not something we initially wanted but in the end it gave us a very fruitful outcome. Not only did it garner us a generous amount of income, but it also gave us the opportunity to create more opportunities by getting people to want to order more from us and create more intricate designs. Together, we have discovered potential in each other in our very own way by the skills that we offer to the table.

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I have participated in entrepreneurial endeavours and activities throughout the Foundations of Entrepreneurial Cultivation course, which has been a life-changing experience that has promoted both professional and personal development. As a person navigating the ever-changing world of business, I have developed a wide range of abilities necessary for success in the cutthroat world of today. The entrepreneurial road, on the other hand, taught me how to deal with uncertainty by using strategic thinking and resilience. I have developed a mindset that values creativity and iteration because of the problems I have experienced, and I have learnt to accept failure as a necessary step on the road to success.

In summary, my success in entrepreneurship has moulded my character in addition to giving me useful business skills. This is a path that transcends financial gains and fosters human development and an unwavering dedication to lifelong study. When I reflect on my entrepreneurial pursuits, I see myself as more than simply a team member but a driving force behind innovation and change, adding to a vibrant and always changing company environment.

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LOCATION

FACULTY OF BUILT ENVIRONMENT

TYPES OF BUSINESS

ASSESSORIES (LANYARD FAB)

OPERATING HOURS

MONDAY-FRIDAY

9 AM - 5 PM

RELATED LINKS

IG : https://instagram.com/buniannco?igshid=NzZlODBkYWE4Ng%3D%3D&utm_source=qr

FB : https://www.facebook.com/profile.php?id=61555173692687&mibextid=ZbWKwL

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1. Lack of Noticeability

2. Lack of Merchandise

3. Hidden Talents

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1. Printing materials that show you are a student of FAB.

2. Come up with a merchandise that is in the theme of our faculty.

3. Using designs that are by the students and for the students.

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Pricing: RM12 per piece

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Value Proposition

Our company provide an excellent item which is a lanyard that is suitable for working environment. We do not impose an additional fee for customize lanyard designs to the customers. We also provide a safe-keeping packaging for customers so that when the customers received the package, the item inside the package is not broken or damage in any way.

Customer Segmentation

Our main target is family members and friends, social media user and students from university.

Customer Relationship

Our company establish our relationship with customers through social media. By this, we were able to give a 24/7 customer support to the buyer if they are buying our product. Through this, we could give maximum satisfaction to the customer that buy our product.

Channels

The customer can approach us through two methods, website and mobile applications. If the customer wishes to approach us using website, they can go to our Facebook and Instagram. As for mobile applications, they can look for us using Telegram and WhatsApp.

Key Resources

Our company focus on material marketing in which we can have a cheap price for a good quality material. We also make a deal with our product supplier to ensure that we get a good quality product for our sales and contact our delivery provider to ensure that our products is safely packaged and delivered to us. We use the information technology to track down the location of our products.

Key Activities

We oversee the delivery and payment procedures during the sales of our products to ensure that every transaction and delivery is successfully completed. To promote our products, we use the help of social media to make sure that the news of our product was properly spread. At the same time, we are making sure that to produce our product, necessary anticipated costs and revenues are being controlled.

Key Partners

During our sale, we partnered with Grazine Enterprise as our supplier for the lanyard making. As for the posting our supply, we collaborate with J&T Express to be our delivery partner.

Cost Structure

Our cost structure was divided into a few items. Firstly, our cost is used to assets and inventories such as mobile phone and laptops in which we used to promote and gathering our order. Next, our company focus our cost on transportation to pick up order from our supplier.

Revenue Stream

Our company obtains our incomes back through standard delivery fees. Besides that, we obtain income from cash on hand from the customer that buy our products. We also get incomes from the online payment made by our customers.