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The 'Love Has No Labels' campaign strives to solve the problem of excluding people based on their race, gender, age, etc. Everyone deserves to be treated equally and not discriminated against.

The objective of this campaign is to spread awareness of discrimination in the world.

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To inspire a worldwide audience that "Love Has No Labels" will benefit communities worldwide because it fosters inclusivity and attempts to end discrimination, promoting a world where everyone is treated with equality and respect.

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-Testimonial strategy

-Information strategy

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The big idea is that love is blind to labels such as race, gender, age, disability, religion, and sexual orientation. It emphasizes that humans are all deserving of love and respect.

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Media strategy is to put out an emotional and heartfelt video to Facebook or Youtube about diversity.