# data[].attributes.body
is very very good

# data[].attributes.body
You continued to improve over the semester.

I hope you keep exploring typography.

You are open...and you listen...and those are great traits moving forward.

Have fun.

# data[].attributes.body
Thank you again for being a great T.A.

I hope you realize you have great talent...and you listen and improve... great skills to have.

Keep exploring. and have fun

# data[].attributes.body
from that first post card to true crime, you show great skill and impressive thinking.

I hope you continue to explore design and typography...and have fun.

# data[].attributes.body
you work hard and continue to improve.

Keep exploring.

And have fun

# data[].attributes.body
You kind of rushed through this second half of the semester, especially after Thanksgiving.

Your post card still stands out.

But you have impressive skills that you should continue to explore .

I hope you do. and have fun.

# data[].attributes.body
It was great to see you continue to explore throughout this semester. Never stop.

You show great skill.

Have fun.

# data[].attributes.body
I hope you continue to explore typography and all the possibilities of conceptual design.

And have fun!

# data[].attributes.body
You improved this half semester.

Keep working... exploring. It takes time.

Have fun

# data[].attributes.body
Whatever you do decide to pursue, I hope you explore design possibilities.

You showed impressive skills in reviews.

Keep at it...and have fun

# data[].attributes.body
I hope you never stop exploring typography...and design.

It does take work.

AND HAVE FUN.

# data[].attributes.body
You showed great improvement this half semester.

I hope you keep exploring what type can do for you...you can tell great stories as a designer / illustrator.

# data[].attributes.body
I hope you are happy with your work this semester. You showed improvement in the second half. I do hope you continue to explore type possibilities.

The bar project can help you get noticed, I think. And keep that book cover.

Have fun.

# data[].attributes.body
well...you showed improvement over the second half... last minute or not, your design skills are impressive.

and congrats on your new employment.

and i want tickets and a photo of you and BB.

have FUN

# data[].attributes.body
You should feel very pleased with your improvement over the second half of the semester.

Your true crime project is a stand-out.

Keep exploring. And having fun.

# data[].attributes.body
Please don't get discouraged.

There is life after milk duds. I think.

You have shown improvement.

Keep exploring typography...and have fun.

# data[].attributes.body
Hey. I hope you find time to continue to explore typography.

Please send me your Renegade van design if you compete it.

That is a stand-out project for you, and yuou should consider it as a major branding opportunity for your portfolio...many possibilities.

and have fun.

# data[].attributes.body
that project could be never-ending, but it is great to see your animation.

i think you should consider calling it ANIMATION instead of PRODUCTIONS, since it really looks like an animation studio now. I had mentioned that before.

I wish I had the time to sit with you and go over ways the animation can expand.

I hope you consider exploring this project to include more branding elements. It would be a good portfolio project. I also hope you continue to explore typography...and have fun.

# data[].attributes.body
You should be very happy with your work this half semester.

Renegade; Packaging; Bar Science, etc.

You listened and improved.

I hope you continue to explore typographic solutions throughout this coming year...and beyond.

Sorry we did not get a chance to chat yesterday or last night at the showcase.

# data[].attributes.body
thank you for encouraging me to see this through tom, and thanks for everything this semester :)

# data[].attributes.body
latest one is fine.

use ANIMATION under it now.

of course when you do animate it, anything goes. we cold see it come to life. i think we discussed how last time? keep it moving always. if there is time, i think it can still feel a bit looser...but it is late in the game. just get it done. thanks

# data[].attributes.body
im thinking that if i draw over a typeface in the same scribbly manner as the question mark, but still enough so that its identifiable and not just my own handwriting, that could tie in the name. should i just try my handwriting instead? i could have the same scribbly effect for the animation.

# data[].attributes.body
remember we talked about using color?

and starting with the periodic table and closing in on B and Sc?

this storyboard looks too weak to include in your show panel.

and the nconcept takes away from your real concept of B and Sc...once you introduce new initials, etc. OK?

# data[].attributes.body
can you show the "before" please?

# data[].attributes.body
i think it's easy to understand the concept.

so, you think it works only as two color solution? not one color? might limit its use.

but the idea is fine. no time to make any changes now, anyway.

animation?

# data[].attributes.body
you should add the important info: channel and start date, so it looks more professional.

# data[].attributes.body
please crop it as a vertical: 16 x 20 for the show panel

# data[].attributes.body
ouroboro = snake eating itself = ancient symbol for eternity. (evermore = always)

# data[].attributes.body
ditched vegan/health food idea, just redesigned normal product packaging

# data[].attributes.body
both should be on your panel in gallery.

Logo now has surprising colors, which is better than dull or predictable.

Storyboard: it seems very clear what happens. describing a fade-in is good idea. leave it all in; it looks good with the descriptions included.

# data[].attributes.body
yes, your are closer.

hard for me to suggest a few things you could do via Padlet comments.

the question mark now has more character because of thicks & thins. not sure you are exploring options. i still think you are holding back...

i think you mentioned the exercise of not looking at your pad while you sketched? I think I mentioned gesture drawing? your question mark still looks like the computer did it. no smooth edges, etc. has to feel more spontaneous, unpredictable.

if the whole concept of this name means that anything can happen; anything can be suggested; anything goes... think how that can manifest itself in a logo/logotype.

much easier in an animation, but how in a stand alone logo? maybe multiple question marks, overlapping, different weights, all hand drawn. Maybe the "if" starts to want to "play" inside that large opening inside the question mark.

# data[].attributes.body
question mark with thicker and thinner parts. still working on placement of it in relation to type, and still doing some sketching as well.

# data[].attributes.body
well, you found a way to present your redesign...a boxed coffee?

is there a fourth side or only three sides?

a top?

this presents better than before. looks like a fun idea, etc.

# data[].attributes.body
now that you deleted that weords shape, it seems empty in that location. i really think you can add "very hot" beneath tamales...it would add a bit of humor, and obviously, because of your illustration, it looks very very hot.

# data[].attributes.body
new type treatment works well. try to crop your potser mockup as a vertical

# data[].attributes.body
yes, it is better, but that apple shape is the same color as the word...the "o" so the name does not stand out enough now. can you move that drawing a little off the "o"?

# data[].attributes.body
it works.

However, the descriptions for your last frame, keep it simpler:

last "e" falls; "productions" fades in

background changes back to white

# data[].attributes.body
you have some good work.

please read my comments long ago about jazz logotype...now that it is in black background, think about adding color to the words, etc.

be sure to print out your book cover as a mock up for the show, as well as your package design and RENEGADE.

can you just try thinking about your post card again? just relax and think about DESIGN IS

# data[].attributes.body
please make a vertical underground image for the show. and i don't think the title should be italic.

you could probably touch the two words together and they would read fine.

# data[].attributes.body
latest one is the best one. i wish your boots overlapped the type a bit more, but it works.

one of your best efforts.

i really don't think you need the eyelashes at the beginning of your logo... if you keep them at all. the menu looks very nervous, not relaxing. the eye idea works well enough in your motion piece.

RADIUS logo is very nice. if you don't have time to re-do your video, at least do a good storyboard...use the palm of his hand to place the price tag, not his wrist.

# data[].attributes.body
bag is okay now. if there was more time, i could sit with you and move type around, but it works better. gluten freer looks like it does not belong, still, so why not one line under chili&lime?. that way, it would belong to a unit instead of drifting.

What if? is better but your drawing of the ? is not very graceful...no thicks and thins.

that question mark IS your concept now, so it needs to be creative. you can try a thin line approach doubled with a thicker line, or two thin lines overlapping. it would/could show movement, etc.

gesture drawing...draw without looking at page...like your drawing class.

JAZZ logo applications: i had asked you both to re-visit your assignment after adding that black background. with a black background, you should really consider color for the logotype. we can talk in class if you cannot get to it.

# data[].attributes.body
im still working but what do you think with the emphasized question mark that you suggested?

# data[].attributes.body
i pulled the lines of text in a little more, is it working any better? i don't want it to look too tight, i would like there to still be breathing room if u catch my drift

# data[].attributes.body
Shouldn’t the name be in a hot color

# data[].attributes.body
changed the mockup to see the 'boost' more clearly

# data[].attributes.body
works fine. in any video like this, there are many ways to display the type.

and yours dhows what is necessary.

keeps the viewer wondering what is next. so it succeeds. we can chat about it in class.

# data[].attributes.body
hard to follow your logic on this one.

try to tell the viewer what they are watching.

there is too quick a jump from color to white background to full logo.

# data[].attributes.body
it is odd, but it works best as a horizontal, where we just see the basics of your design idea: holding hands and the title, family owned and coffee. coffee for kids?

practice type treatments in the future...and color.

# data[].attributes.body
much more in teresting with colors. that last "e" still could be hotter. but it is okay.

just have to keep practicing.

# data[].attributes.body
much better with color...and sound effect.

send it to Cali...and make sure Ella has it, of course

# data[].attributes.body
very well done. make sure you give it to Cali and Ella.

# data[].attributes.headline
The Price Tag Killer_ Key art-storyboard

# data[].attributes.subject
The Price Tag Killer_ Key art-storyboard

# data[].attributes.body
nice. work.

be sure you send to Cali.

let's talk a little about color if you can remind me.

# data[].attributes.body
it's your best version.

the road that is also a shadow is a good idea.

i wish we would have had more time to discuss type treatments.

# data[].attributes.body
very nice.

as a portfolio piece, it would be grteat to see you apply this.

there is an opportunity to use color in your animation...

# data[].attributes.body
your version is of course better than the original, which looks like a nightmare.

i still think your speech bubbles could be a bit larger so they have more of a "say"

# data[].attributes.body
the background shows up black in the preview, but it's a deep indigo

# data[].attributes.body
remember that the description is very important?

your graphics are good, but did you forget the 2 in 2000? and it does not move very much since it is a motion piece.

no real punchline. your digital ad works best.

and yes, your poster is much better.

# data[].attributes.body
logotype works better now.

adding pink to animation helps that project.

but i hope you see that you can explore more. that background can change a few times and it would not hurt your idea

# data[].attributes.body
definitely better.

oddly silly for coffee, but it might work.

the type alone says not to take itself seriously. nice that you re-did your other one so quicly.

the bean is very odd on its own.

i assume the warmer colors work best, instead of green?

# data[].attributes.body
I chose to use the same type because the parent company, Dixon, has chosen to do so for over 100 years. Their branding is very focused on legacy, quality, and trust. The image is a box from the 1920s with the same type. This brand popularized the idea of the yellow #2 pencil which is now iconic; they did so when using this type mark and have not changed it since.