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Thank you all the Stukent Gods for their selfless sharing. It started with Eric's mindblowing spreadsheet (see above GIF), then all the analysis from Zech, Jia Xun, Morgan, Joanne and the other lady who topped round 1. Overall a good experience but would have been better without the bugs and if Stukent is exactly the same as Google Ad.

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Thank you Zech & Jia Xun for sharing your insights on how to be the top in Revenue

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Thank you Zech & Jia Xun for sharing your insights on how to be the top in Revenue

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The sharing from the cohort was great.

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Sleepless nights but I enjoyed the simulation. Feels more like playing a online game. Spelling, punctuation, grammar are extremely important and don't be too greedy with Keywords.

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Definitely challenging, but it was a really fun learning session with all the sharing from fellow course mates and also a wonderful trainer who is very patient and supportive.

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Thank you Eric for sharing your mindblowing spreadsheet

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Thank you Eric for sharing your mindblowing spreadsheet

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Thankful for the insights sharing from the course mates. They were very helpful for learning and further exploration in the subsequent rounds.

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A good hands-on learning experience.  Practice, analyze and testing for improved outcomes.

Balancing multiple factors to guide decision-making

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Stukent was an engaging and thought-provoking exercise.  It was worth the time spent!

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Stukent is a great simulation to learn Google ads in... without risking REAL money!

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Thank you Morgan for sharing your strategic though process and guiding the discussion to application in real life.

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Thank you Morgan for sharing your strategic though process and guiding the discussion to application in real life.

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Tedious in the beginning. Sharing experiences and tips by coursemates and team-mates made the difference. 

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Tedious in the beginning. Sharing experiences and tips by coursemates and team-mates made the difference. 

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Challenging and buggy experience...

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enjoyed it but overwhelming and slightly confused at times. overall a good experience!

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Love the sharing between coursemates, made this a great experience.

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It's an amazing opportunity. Learnt and understood so much more than just reading about it.

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its a good, can learn. very nice. Abit confused... yes... but good. I approve.

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Thank you Zech, Morgan, Joann, Jia Xun, Gillian and Eric for sharing your tips + Ivan for good learning experience.

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thanks to all coursemates & ivan for the learning! :)

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thanks to all coursemates & ivan for the learning! :)

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Challenging but good exercise to practise. Enable us to understand better on how ad campaign works. Had learnt a lot from coursemates who shared. Thanks :)

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good. I learn a lot from this stukent software... more in-depth. Thanks

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Search especially was well-implemented (despite keyword list bug). Display was a little hit and miss as there's a lot less feedback compared to search. Thanks to Zech for the sharing - should have listened to you on not deleting too many keywords and not use up the allocated budget!

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Stukent is a good simulation. However, it could give some guide in terms of what went wrong/what to look out for and how we can improve for the next round. Now we are just headless chickens, Guessing which areas to improve on. Plus not really similar to the real world ads in terms of bidding price?

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Enjoyed the journey with Stukent; simulation is great experience for ppl (like me) who are new to Kw search & ad display. The journey enhance my learning journey.

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Stukent is frustrating and confusing

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Selection of keywords are making me anxious. 

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Selection of keywords are making me anxious. 

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Interesting experience but riddled with bugs.