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A famous adventurer posted a video on his Instagram account in which he mentioned the brand of the boat. He claimed that thanks to the resistance and convenience of these boats, he could have safer and more fullfilling adventures. The adventurer, who is also appearing in a well-known documentary, wears the boats while filming the documentary.

https://youtu.be/Dz6MT_WGDe0?si=IqPXd8OdBM-xp6Ah

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We have chosen to promote a hairdryer. Social media marketing is the most beneficial method to introduce this product. We need to create advertisements on various social media platforms. Furthermore, offering discounts in a number of stores may encourage customers to try this product. In contrast, it is essential to produce a quality product when it is taken into consideration that the most effective advertisement method is developing the product and making it become the best one in the world.

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BARIŞ IŞIL ALPEREN

First of all, we decided to run our campaing on Tiktok, or Insragram Reels. Since on this social media apps there are numerous societal groups, we can choose several micro influencers in order to contact with different people. We want videos from them in which they are introducing our boot and showing how strong our boot is by using hammer on them.

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Influencer marketing forms the basis of our strategy. Our product is a hair dryer. We will use social media extensively to increase the sales of this machine. We will ensure that our product is always in the spotlight with the advertisements we will give to influencers. Our plan is to reach a large number of influencers who are not very famous.