# data[].attributes.body
#2 Pick-
1) Relate to other's feelings
2) The stapler with the man on it
3) I like this because it shows how people feel at work and it's funny.

# data[].attributes.body
#1 Pick -
1) Be literal
2) The shoe that had "ran all over the city".
30 I like it because the literal content makes you focus more and think.

# data[].attributes.body
My #2 pick:
1) Make color apart of your message
2) Teeth Whitening office
3] The color of the duck compared to the white is interesting.

# data[].attributes.body
My #1 Pick: Reinterpret a famous image
a)creative
b) colorful
c)draws attention
My #2 pick: "work ache"(#12)
a)funny
b)relatable
c)creative

# data[].attributes.body
My #2
a) Act on a once-in-a-lifetime moment
b) paying tribute to the people in service
c)Play on Words
d) funny

# data[].attributes.body
My #2 pick: Penguin illusion
a) emotional
b) helping endangered species
c) It was creative, easy to understand and gets to my emotions

# data[].attributes.body
My #2 pick: Jack Daniels
1) Slogan
2) Tennessee Whiskey
3) This is one of my favorites because of its tagline "Draws a crowd"

# data[].attributes.body
My #2 Pick- Penguin illusions
1.)  emotional
2.) helping endangered species
3.) It looked cool and is for a good cause.

# data[].attributes.body
1) IKEA
a) Unearth fun facts/Plain Folk
b) IKEA
c) I was confused at first as to why there was a washing machine until I realized the modern and hilarious spin on it
2) RAID
a) Inspired by music/Emotional appeal
b) Raid
c) I thought it was hilarious and had a great and incredibly well done pun that advertised their product

# data[].attributes.body
My #2 pick: Ford
1.) There was a puppy!
2.) Emotional appeal
3.) Gets the viewers attention

# data[].attributes.body
My #1 pick:
1) Emotional Appeal
2) Ford backup camera
3) It brings emotion to viewer and little friends become more visible

# data[].attributes.body
#2 Pringles
a. repetition
b. makes product look good
c. it made me hungry and want to eat them

# data[].attributes.body
#1 Use animals to send an important message
2) Ford's rear view camera
3) It's cute and grabs people's attention

# data[].attributes.body
#2
1. "Fun" Facts
2. Ikea
3. Nothing catches one's attention like an off color fact/ joke. Doesn't matter if it is in mirth or disgust.

# data[].attributes.body
My #1 pick:
a. "use bold colors" & repetition/creative
b. Deforestation
c. It had creativity within a meaningful image while still explaining on the side the add's purpose was.
My #2 pick:
a. "take advantage of a white page" & repetition/creative
b. McDonald's Extra Large Coffee
c. Interesting way to show the size of a product in a way that makes the consumer have to look a little harder to get the message

# data[].attributes.body
My #1 pick: Sta-Soft
1.) Rambo
2.) Laundry formed into a face
3.) Appealing

# data[].attributes.body
1. Be thought-provoking(#19)
The tagline “It’s not a game anymore” uses grey and black text. The black text reading “It’s not me”.
- It made me think and made me want to act on the message.

2. Use animals to send an important message(#3)

A dog taking a selfie? Not quite. It features a dog staring straight into the camera in effect, straight out to the audience to bring feeling and emotion to an important message.
-It made me feel like I needed to buy a back camera so I don't hurt any animals.

# data[].attributes.body
#2 pick
animals, emotional
dog taking selfie but it's really a rearview camera
1. has cute dog
2. funny
3. gets viewers attention

# data[].attributes.body
My #1 pick: Ford Truck ad
a) appeal to people's emotions
b) ford backup truck
c) It was cute and makes people want to look because of the dog

# data[].attributes.body
#1
1. Appeal to taste buds/creative
2. Heinz Ketchup
3. it  was a creative interpretation and the ketchup bottle stood out
#2
1. Storytelling/Emotional Appeal
2. Scrabble
3. It used emotional appeal and it was interesting to read

# data[].attributes.body
My #1 pick:
1a.) Appeal to People's Tastebuds
1b.) Bandwagon
2.) Heinz Ketchup
3.) I enjoyed this ad because the visual had a really good allure to it. Referring to the food as cardboard without their ketchup was a clever idea.

My #2 pick:
1a.) Use Optical Illusions
1b.) Repetition/Creative
2.) Sanccob
3.) I liked this one because the art of this ad is extremely telling and had a good persuasive message towards the bottom.

# data[].attributes.body
My #1 pick
1. Creative
2. Heinz Ketchup
3. Pushing product how everything tastes like cardboard without Heinz, bland colors other than red Heinz bottle

My #2 pick
1. Plain Folk
2. McDonalds
3. Simple but comical, appealing to ordinary common people

# data[].attributes.body
My #1: Ikea
1. Informational/Creative
2. It is funny and memorable
3. Confusing at first but when you see it, you will laugh

My #2: Raid
1. Inspired by music/Emotional Appeal
2. funny and creative
3. Well planned out and very hilarious

# data[].attributes.body
#1 stasoft
a: transfer
b: laundry detergent
c: used a popular movie character and made him out of laundry
#2 Ford
a: emotional
b: ford stuff
c: they tried to make you happy by using a dog in their ad because a lot of people like ads

# data[].attributes.body
1#  Jack Daniels
a. Slogan
b. Gives an example of the slogan
c. shows slogan at bottom of ad and in picture.

# data[].attributes.body
My #1 Pick: Anymore
1. Had emotional appeal
2. It's Not a Game Anymore
3. It made you reflect on yourself, the design was very retro and drew me in.

My #2 Pick:
1. Slogan "Place your business on the map"
2. Capacitate
3. It looked like a pin icon, which was an interesting pun based on the slogan. Also it had a nice color scheme and included plants.

# data[].attributes.body
My # 1- Ford Backup Camera
1.) Emotional Appeal
2.) Ford Car
3.) I liked it because it showed a cute dog and showed new technology.

# data[].attributes.body
#1 pick
use the fold, emotional appeal
Adidas add
1. creative
2. promotes fitness
3. interactive

# data[].attributes.body
My #1
1: Music Inspired/ Play on Words
2. Raid
3. I honestly found the joke hilarious, the piece it plays off of being a bit of a joke itself.

# data[].attributes.body
My #1 Pick:
1. create a sense of movement
2. DHL
3. I liked this ad because it was really cool how it was interactive with the audience and it reminded me of my family who use DHL to stay in touch.
My #2 Pick:
1. Use of animals to send an important message
2.  Ford
3. I liked this ad because it immediately caught my attention since the dog was up close and centered while the background was dull. The message along with the ad was simple but effective and it made me say "awwww".

# data[].attributes.body
My #1: Tastebuds Appeal
a) Emotional Appeal / Creative
b) Heinz Ketchup
c) This ad was most interesting due to its delivery, it made regular meals seem/taste like cardboard until you use their product.

# data[].attributes.body
My #1 pick: emotional appeal
2.  use animals to send an important message
3. I like these because it makes me want to learn more about the ad/ help out out the cause.

# data[].attributes.body
My #2 pick: Deforestation ad
1. Emotional appeal
2. Nature Society
3. It used bold colors and showed the effects of deforestation in a simple way

# data[].attributes.body
My #2 pick:
1.Emotional appeal
2.World Alzheimer's day
3. i liked this because it sent a very powerful message in a very simple way

# data[].attributes.body
My #2 pick:
1.  Emotional Appeal
2. World Alzheimer's Day
3. I like this ad because it sends a great message

# data[].attributes.body
1. Marshall Headphones, a) it was a funny play on words, b) i like that kind of music, c) very simple
2. nescafe, a)unique, b) cool, creative c)makes me want coffee

# data[].attributes.body
My #2 Pick:
1. Acknowledge Audience opinion/Testimonial
2. Marmite
3. This ad is FUNNY, and it makes marmite relatable to people even if they don't like it. It makes people want to try it, to see if they are the ones who "love it" or "hate it".

# data[].attributes.body
My #1 pick: Ford backup camera
1.The ad used emotional appeal
2. Ford car
3. I liked this ad because it showed how the new technology could save a dogs life

# data[].attributes.body
My #2
1.  Be Literal/Transfer
2. Reflex Spray
3. I liked this on because it was a cool view of London. Putting it on the bottom of a shoe was a unique idea.

# data[].attributes.body
My #2 pick
1. Break a pattern
2. VW
3. I like it because the picture is interesting and has one person "out of place"

# data[].attributes.body
My #1 Pick:
1. Use bold colors/Emotional Appeal
2. Malaysian Tapir
3. I really like this because of the contrast and the implications that the color red show when used within this ad - it's showing that when you do kill a tree, you're at risk of killing a life.

# data[].attributes.body
My #2 pick was the no tobacco day
2. It showed the effects of cigarettes and what happens to a face, dull, wrinkled, etc.
3. I liked this one because it is very blunt about what will happen to you when you start smoking and using tobacco products.

# data[].attributes.body
My #2 Pick:
1. Uses bold colors/emotional appeal
2."Cut a tree, kill a life"
3. I like this one because it spreads an important message and uses bold, symbolic colors

# data[].attributes.body
My #1 Pick:
1. Play with the magazine format/creative
2. Alzheimer's Awareness
3. I like this ad because it spreads a very important message in a creative and memorable way

My #2 Pick:
1. Be inspired by music/creative
2. Raid Bumblebee
3. I like this ad because it used humor and a unique image to promote the product

# data[].attributes.body
My #1 pick:
1. used an animal to show an important message
2. Ford
3. I like this ad because it sends a very important message using a cute dog

# data[].attributes.body
My #1 pick:
1. Use animals to send an important message
2. Ford
3. i like this because it send an important message using dogs

# data[].attributes.body
1. world no tobacco day ad
This ad is really well made quality wise. It's the perfect mix of art, fear, and a meaningful message. It's straight to the point as well, which I really appreciate.
2. Ford backup camera
I like this ad because it's cute at first glance, and meaningful once you read the text in the corner. I don't like that the message is smaller though, because not everybody is going to see it.

# data[].attributes.body
My #1 Pick
1.  Contrast Technology/Creative
2. Sony
3. I liked this ad because it showed how new technology is better than old. It is also a creative way to advertise their product.

# data[].attributes.body
My #1 pick:
1. Inspiration/creative
2. Raid
3. I liked it because it was creative and funny while maintaining a simple and quick message.

My #2 pick:
1. Create a sense of loss/creative
2. Greenspace
3. I liked this ad because it was interactive and maintained a strong point despite its simplicity.

# data[].attributes.body
My #1 pick
1. Have fun with famous logos
2. Sharpie
3. I like this add because it's kind of funny. I like how the paper looks crumply and the drawing is labeled.

# data[].attributes.body
My #1 pick was the one for world alzheimer's day and the ad about poverty
2. World alzheimer's Day
3. I liked this topic because it brings awareness to something that is generally not given a lot of media time. Especially the poverty poster just isn't talked about enough in today's society and it should be.

# data[].attributes.body
My #1 Pick:
1.  Emotional Appeal
2.  World Alzheimer's Day
3. I liked it because it sent a really powerful message in a very simple and creative way

My top #2 Pick:
1.  Use Storytelling
2. Scrabble
3. I liked this ad because it used the product in a creative and emotionally appealing way to tell a good story that viewers can get attached to.

# data[].attributes.body
My #1 Pick:
1. Animate inanimate objects/creative
2. University Cruziero de Sol
3. I liked this ad because of the warm and welcoming colors and the idea was really unique and turned out very appealing to the eye.

# data[].attributes.body
My #1 Pick:
1. Color Pencils
2. Effects of deforestation
3. I liked these ads because they had a boldness to them and they were equally creative in a way.

# data[].attributes.body
My #1
1. Trick the eye/creative
2. VW Das Auto
3. I like this ad because it makes you look at it from different perspectives to figure out how the optical illusion works.

# data[].attributes.body
My top 2 picks:
1. McDonald's Father's Day
2. Raid Bumblebee
3. I liked these two ads because they were witty, yet to the point, and they felt more like art than an ad.

# data[].attributes.body
My #1 Pick:
1. Use animals to send an important message (Emotional Appeal)
2.  Ford
3. I like this ad as it shows the function and importance of the product, showing a dog, a potential victim and how the rear view camera can help spot said dog to prevent an accident

# data[].attributes.body
My #1 Pick:
1. Use the fold/Creative
2. Adidas
3. I like this ad because it uses a very creative approach, and attempts to 'catch the eye' of the consumer by presenting a non-traditional ad focused on human activity.