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The survey showed me that even if you don't shop in a brand, you can get drawn in by strong and emotive window displays.

It also showed me that childrens window displays often get overlooked, this could work to my advantage. While there isn't much competition, it will still need to compete with it's surrounding brand neighbours.

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A small percentage said yes.

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What do you look for in a window design?

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What do you look for in a window design?

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Key things to take away from these answers:
-Something that makes me smile (joyful designs)
-simple and effective motifs
-Eye-catching and thought out designs
-Fun and magical design
-clear and well thought out schemes

All these are important points to think about when designing a window.

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Can you remember children's displays that have caught your eye in the last year?

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Can you remember children's displays that have caught your eye in the last year?

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There was a mixed answer for this question. Although a few said they remember odd windows, generally there wasn't clear window designs that they remember for children. This shows to me that there is a need for more dynamic window installations for children brands.

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This speaks for itself, the importance of a dynamic window display would bring new customers into Boden, even if they have never shopped there before

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Funky patterns and good designs seem to be the key things that bring customers into Mini Boden. This needs to be taken into account when deciding the final collection.

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30% of said they have children

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30% under 25
70% over 26

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100% Female

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These are some sketches of me trying to figure out the layout of the stores.

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Always need to improve you vm guidelines

When launching collection

Always need an inspiration page, give a feel to the collection

Details given from design team

Collection needs title

What tier is getting collection (everyone getting collection

Given colour palette (new collection layered onto old stock, old stock can get put into new collection if it’s same palette)

Imagery taken from leading fashion blogs, instagram influencers and pinterest

Shows what  your aiming for, what other brands are doing

Key details (gives you key details on the collection, simple and to the point)

Buying team will be telling vm team information which the vm team will interpret to create key outfits and information for stores

Easy to interpret with each store changes

Highlight key outfits - these will take priorities

What you expect to sell a lot of

Muiltiple store layouts

Different layout for different store tiers

Different amounts of space in stores

Not all collection will go to each stores

Key instructions

Things your store staff might mix

Big campaign launch - shout out this is our new collection launching at the front of stores for April’

Current collection pushed back to to the basics section

Graphics page

Store tiring shows what graphics they would be getting in the post

Specify what graphics are and where they will be going

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Basics
1.

Ensure guidelines are relevant and accurate to all store types

For each store tier structures

Local stores/concessions/large concept stores

Team are able identity relevant information quickly

Team instore can find information relevant to their store line to make it quicker

Saves time (precious in retail)

Must get everything done during shop closure

Bible of the store, keep referring back to

Do not need loads of information

Store staff do not have time to read all the information

Key images with direct instructions

2.
Planograms to show

Put them into the guidelines to show how your going to merchandise

All about creating balanced store

On trend and communicate collection

What are the prodictied best sellers

What is the most commercial blocks

What are your key outfits that will resonate with customer

Planograms very important

Guidelines

For store staff to interpret

Must be concise

No waffle

Giving basic key information needed

3.
Key to optimise floor space

Largest cost

Most expensive second being staff cost

Optimising cost per square foot

Highstreet needs more products, less staff to help you, more sales needed

Retails and VM use all data to merchandising your predicted best sellers are, where your trends and marketing imagery should be placed, so they get most attraction, base guidelines on how much product you can fix in your store

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Play with colour- warm to cool

Easy to implement and follow

Busy up top

Fixtures

Block statement and leading fixtures

Outfit leading fixture

Different hights

Low lead into the collection with table

Hanging fixtures

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Block Statements:

More commercial pieces, your bread and butter, sell in volume, across prints and colours, basics, easy layering, good lower price point, easy purchase, less thought

Co-ordinating accessories:

should be positioned next to your key outfits, add shoes to pause points, completing the outfits, they must be really considered, must be inlined with the trend well thought out and credible

Help envision the outfit, see how they can use the top and wear it, gives you more chance to convert them into purchaser

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I am pretty pleased with the overall look of my design. I think I have managed to recreate it almost exactly, without the campaign messaging on top. I love the curved shaped that go into eachother.

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The biggest challenge in this design was creating the waterfall that sits in the centre of the window.
I wanted the waterfall to be in a wave going down to bottom pool, I managed to use tooth picks to hold it in shape, while attaching supporting tooth picks from that back that hold it in place to the structures behind.
This took me a long time to work out. The other difficulty was putting the dino's head through.

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This is the structures laying down. They have right-angle supports to stand up. In real life, this would then be drilled down to make sure they are sturdy.

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Slowly building shapes up one by one

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Using card to create those nice curved structures

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Initial app sketches

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Bending the MDF boards will allow us to create the waterfall that sits central in the window design

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This landing page has something for everyone. It works well with compositionally, has elements that link it with both the Instagram posts and the in store window design.

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As I am doing both girl's and boy's collection, I would have a landing page that rotates with a key item from the girls and then a key item from the boys.
This works well for the boys. I like the balance this page has, the illustrations work well on it. Also this could be seen as tshirts for both girls and boys, which is a good thing for boden.
I think I will use this for my final design.

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This design works well, it is balanced and fills the page nicely. This is also one of the key outfits in the collection, so it makes sense that it would be pushed in the home page.

The illustrations work nicely to against the pinks and yellows. I am thinking of using this for my final design .

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Having campaign imager and flat shots of items works nicely. However, only thing is that the clothing in the photoshoots aren't the same as swimsuits next to it. This may not work when it comes to the overall collection.

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Moved campaign image into the middle, this design is now working better for me.

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Trying something different with composition on this one. I am not sure the balance is quite right.

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A simple idea with just campaign imagery and text. I have tried to use language that Boden use, and often they only use campaign imagery on their home page so it is fitting with brand.

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I really like the composition of this design. Although it doesn't show much styling ideas, it gives centre stage for one item. The illustrations make you want to click and find out what the rest of the collection look like.

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This one is a bit cleaner and more simple, I like how light it looks, showing detail in the top.

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I want to follow the illustrating from the Instagram stories onto the app to make a coherent scheme that runs through all posts.

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The mini mission is all about opening up your imagination, this will be pushed on Instagram stories as the collection launches in the stores.

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Taking their Mini Mission and creating a new one that encompasses the shop scheme.

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To link the collection online with the instore scheme, I play around with adding dinosaur motifs and plant shapes similar to those in the store windows.

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Showing details within the designs

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Boden don't tend to post many images that are solely about Mini Boden collections, instead they focus of posting regular stories that are engaging.
This is why I have focused on creating stories for instagram.

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Boden often have illustrations that bring designs to life
I am trying to stick to brand identity and promote the collection in keeping with brand image.

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This is the look I am trying to recreate in my window- layers of shaped going into eachother ,  fun creatures poking out of unexpected areas. I’m really chuffed with this concept board, if my design looks anything like this I will be over the moon.

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I have created all the main elements to my design- happy so far.
I need to now create more depth within the window
Add in details to the design which will make it pop
Figure out my messaging and how I’m going to incorporate it into the design

So far so good

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Quick patterns created on photoshop to be used as backgrounds ideas for Mini Boden

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Putting the boys dinosaur jumper in with the girls collection as a experimental idea.
Bright playful clothing that are full of energy and character.

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First blocking table-
Need to get rid of a few of those T-shirt's on the table so it doesn't look as crowded. This will be a mix gender blocking table, with the aim of pushing Boden Mini into a more gender fluid clothing store for kids.
Blocking table will have accessories on it, hats and sunglasses.
These will be open to interpretation by in-store staff.

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Similar to the boys, more pinks and brighter tones this time. I really wanted to create a unified collection between boys and girls.
That proved quite difficult as the styles between genders were so different.

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Planogram for boys
A mixture of key outfits, as well as blocking pieces
With toys to create a homely feel and key Boden store design elements such as Georgian style wall panelling.

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This collection will be all about joyful prints. This may be the key outfits in the boys collection, however, it is summer so I may lose the wintery jumper and grab something lighter.
Using accessories to complete looks.

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My final design is fun and playful
The overall I am fairly happy with the outcome. I think it tells a clear story, it’s bold and eye catching.
I haven’t seen any children’s window display like this before, so this will make Boden Mini stand out from it’s competition. Attracting new and old customers is the aim with the window, bold enough to be able to be seen from all angles of the road. Story theme will be continued on social media apps and online store.

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This is the overall budget sheet

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-The White Company
-Zara Kids
-Marks and Spencers
-Next
-John Lewis

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Showing general feeling of hopefulness during these difficult times is still the most common answer in surveys

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The challenge is how to engage with customers in an authentic way while they are engaged with phones and screens as they walk

More to window displays then whats on sale

its all about communicating a story

must be engaging

key factors to keep in mind:

Create entertainment, don't be afraid of embellishment

(look at the history of the brand) what can this teach you about what windows are successful?

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Key things to think about:

Getting your skills endorsed

Connecting to Visual Merchandisers

Sending out messages asking for advice, and start networking

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Tamar Attia - Fashion Retail Academy - Brighton, England, United Kingdom | LinkedIn

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View Tamar Attia's profile on LinkedIn, the world's largest professional community. Tamar has 6 jobs listed on their profile. See the complete profile on LinkedIn and discover Tamar's connections and jobs at similar companies.

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Key notes on how to make a successful portfolio 

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Key notes on how to make a successful portfolio 

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Key things to add after portfolio review:

Add more context to each project, so person viewing can have a better understanding of what they are seeing

Split portfolio into sections rather then one scrolling format- allows reader time to digest each project before going onto the last

Put all work from Leeds in one section

Write a good artist bio

Add a photo of yourself

Add image of room for The North Face project

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Please take the time to complete our survey. Your feedback is important.

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Fails were taken from computer thinking I had typo's, however a lot of those were names of companies that the programme thought were spelling mistakes.

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Things I needed to add:
Linked in profile

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Very cute styling
Minimal like adults store
Creating timeless styles for clothes
Still fast fashion brand
Clothes are practical and understated

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Discover the latest kids' clothes, shoes and accessories updated every week at ZARA online.

# data[].attributes.body
Spanish clothing design and manufacturing company, founded in Barcelona
High-street kids clothing
Fast fashion

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Fashion for Girls 2021 | Mango Kids United Kingdom

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Latest trends in fashion for girls ages 3 to 14. Choose between t-shirts, dresses, pants, coats, footwear and accessories. Free delivery from £30 and free returns - Returns extended to 60 days

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A carpenter will be hired for half the week. At the beginning he will cut out the big shapes, while coming in at the end to help with the installation.

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Average Tradesmen Costs

The below table breaks down the average daily and hourly rates for tradesman in the UK. The cost is dependant on many factors including lcoation, scale of work, accessability etc. For small jobs you may be charged the hourly rate while jobs that are longer term you will be charged per day. The way your tradesman chooses to charge for the work is completely dependant on them. We recommend you communicate throughout the job and dont agree to a price until you are happy.

Cost Factors of a Tradesperson's Pay Rate

There are a number of things that could affect tradesman rates of pay. The following are the most common cost factors among tradespeople's daily and hourly pay rates.

Qualifications

It goes without saying that you can expect to pay more for a more qualified tradesman than one who has fewer qualifications.

What are qualifications when it comes to construction and trade jobs? - They are classed as a pass of some form of examination or the official completion of a type of course that is especially relevant and focuses on the teachings of that particular trade. This often includes completion of a BTEC Diploma, an NVQ, or a bachelor's degree in a particular area of trade.

Experience

Another obvious point that may affect the pricing that your tradesperson charges is their experience. A more experienced tradesperson can charge more for their work.

More experienced tradesmen can often show proof of their good work through recommendations, reviews, and testimonials from previous clients. For trades such as carpentry and decorating, they may even be able to show you pictures of previous work so you can see the type of experienced work you are paying more for.

Location

Your location in the UK can affect the cost that you can expect to pay your tradesperson for work on both a daily and hourly rate.

On average, if you are based in London, you can expect to pay around £30-£80 more on day rates and around £2-£5 more on hourly rates than if you live in the Northern region of the UK.

For example, a plumber in London will charge a higher rate (£220-£280 per day) than a plumber in Manchester (£150-£200 per day), and a London electrician will be more expensive than a Cardiff electrician etc.

Check out the tables below to get an idea of different tradesmen prices depending on location within the UK.

Company or Self-Employed

Whether you choose to have your work done by a company or a self-employed contractor can affect the pricing. Large national companies will usually charge more than a self-employed professional.

This is because companies tend to have more testimonials and reviews behind them, and they can usually offer more guarantees with their work. This is also because the company needs to make a profit as well as paying the contractor to carry out the work, whereas a self-employed individual can charge whatever they want to earn from the job as they will take all of the profits.

For example a self employed painter and decorators hourly rate is likely to be less than a national company but they will be making more money than one of the painters working for the large national company.

Gas Registration

A plumber or engineer that is gas safe registered will know all of the safety precautions required when it comes to working with gas. Even if the work you're having done doesn't involve gas, it is still recommended that you choose a plumber or engineer that is gas safe registered to ensure optimum safety.

A gas safe registered plumber or engineer can charge more than someone who isn't gas safe registered as it is more desirable to hire someone who is on the gas safety register.

Emergency Call Outs

Contractors that offer emergency call outs can charge more for this type of work as this requires them to be on-call and so can be a burden on their personal or family life. As a result, emergency call out work will cost the client more.

Complexity of the Job

You can expect to pay more for more complex jobs. Certain jobs require a particular knowledge or special skills and contractors can charge more in these circumstances.

If a contractor has had specialist training for a particular type of work, you may expect the tradesmens cost to be based on their knowledge and experience in the unique type of work that you require.

Ease of Access

The ease of access to the job site can affect the price you pay. A site that is very difficult to access will result in a much more difficult job, and so contractors can fluctuate their prices to reflect this.

What Is A Day Rate?

A day rate is where the tradesperson in question is paid for the number of days that they work regardless of the number of hours that are worked in each day.

This is often an easier option from the client's point of view, as it makes it much easier for them to budget accordingly and can make it a lot easier for them to estimate the overall cost of the job. Usually, a certain amount of days can be set aside for the job, and the tradesperson will need to get the job done in that amount of days regardless of how many hours it takes to complete. This means that tradesperson can sometimes be forced to work extra hours to hit a deadline, but it won't end up costing the client anything more than the budget that they have set aside.

A tradesman using day rates is more common for big jobs such as a large house renovation or building an extension on a house. However, hourly rates tend to be the more common option of payments among workers in the construction and trades industry.

Average UK Tradesmen's Day Rates

Tradesmen day rates differ depending on the type of job. There are a number of factors that can affect the pricing that tradesmen will charge per day, including their location, their qualifications and the job at hand. The following list shows the average tradesman cost per day for each of the different trades.

Day Rate for a Plumber - The average plumber day rate is between £150-£270

Day Rate for a Carpenter - The average carpenter day rate is between £130-£170

Day Rate for Painter & Decorator - Average painter & decorator day rate £120-£180

Day Rate for a Electrician - The average electricians day rate is between £150-£280

Day Rate for a Plasterer - The average plasterers day rate is between £130-£170

Day Rate for a Kitchen Fitter - The average kitchen fitters day rate is £125-£160

Day Rate for a Bricklayer - The average bricklayers day rate is between £120-£170

Day Rate for a Labourer - The average labourers day rate is between £100-£160

Day Rate for a Scaffolder - The average scaffolders day rate is £120-£160

Day Rate for a Tiler - The average tilers day rate is between £140-£200

Day Rate for a Builder - The average builders day rate is between £150-£280

Day Rate for a Gardener - The average gardeners day rate is between £90-£160

Day Rate for a Landscaper - The average landscapers day rate is £110-£180

Day Rate for a Roofer - The average roofers day rate is between £150-£220

Day Rate for a Window Fitter - An average window fitters day rate is £120-£180

Day Rate for a Window Cleaner - An average window cleaner day rate is £90-£150

What Is An Hourly Rate?

A tradesman's hourly rate is paid for based on the number of hours that they work. This type of tradesmen pricing is much more common among contractors, and you will usually find that a tradesperson will offer you an hourly rate for smaller jobs. For larger jobs, a daily rate might be more appropriate.

Paying an hourly rate for a job may work out expensive for the client as the hours build up. Many clients choose to put a cap on the number of hours so that they know they aren't stretching their finances beyond their budget. For example, a client may choose to put a cap of 40 hours per week on a larger job.

Smaller jobs and emergency callouts tend to be priced on an hourly rate. Hourly rates are the most common pricing option among workers in the construction and trades industry.

Tradesman Cost Per Hour

Tradesmen rates of pay per hour differ depending on the type of job. There are a number of factors that can affect the tradesman's price per hour, including their location, their qualifications and the job at hand. The following list shows the average prices that tradesmen will charge per hour for each of the different trades.

Plumber Hourly Rate - The average hourly rate that you can expect to pay a plumber is between £40-£60

Carpenter Hourly Rate - The average hourly rate that you can expect to pay a carpenter is between £8-£20

Painter and Decorator Hourly Rate The average hourly rate that you can expect to pay a painter and decorator is between £8-£15

Electrician Hourly Rate - The average hourly rate that you can expect to pay an electrician is between £30-£50

Plasterer Hourly Rate - The average hourly rate that you can expect to pay a plasterer is between £10-£15

Kitchen Fitter Hourly Rate - The average hourly rate that you can expect to pay a kitchen is between £10-£20

Bricklayer Hourly Rate The average hourly rate that you can expect to pay a bricklayer is between £8-£15

Labourer Hourly Rate - The average hourly rate that you can expect to pay a labourer is between £8-£15

Scaffolder Hourly Rate - The average hourly rate that you can expect to pay a scaffolder is between £12-£22

Tiler Hourly Rate - The average hourly rate that you can expect to pay a tiler is between £12-£20

Builder Hourly Rate - The average hourly rate that you can expect to pay a builder is between £9-£35

Gardener Hourly Rate - The average hourly rate that you can expect to pay a gardener is between £10-£30

Landscaper Hourly Rate - The average hourly rate that you can expect to pay a landscaper is between £20-£40

Roofer Hourly Rate - The average hourly rate that you can expect to pay a roofer is between £10-£30

Window Fitter Hourly Rate - The average hourly rate that you can expect to pay a window fitter is between £10-£20

Window Cleaner Hourly Rate - The average hourly rate that you can expect to pay a window cleaner is between £8-£15

What's Included In A Tradesperson Day & Hourly Rate?

So now we know what a daily and hourly rate is, let's take a look at what is included in each of these different costs.

Day Rate

A tradesmen day rate usually includes the entire cost of labour, regardless of how many hours are being worked and regardless of how many people are working on the job. Depending on the contractor, the day rate may include the cost of all materials. This varies from contractor to contractor and is more common when hiring larger national companies to carry out the work. This is where the difference in day rate to salary comes in as sometimes the materials are included as part of the cost in the day rate but not count towards a tradesmans cost.

Per Hour Rate

A tradesmen hourly rate usually includes just the cost of labour per hour. You will pay that price for every hour that the contractor works on the job. Each individual person that is working will most likely charge their own hourly rate and so, if you have more than one person working on a particular job, you may end up paying multiple hourly rates.

In order to be completely sure what you are paying for when it comes to hiring a tradesman, we would recommend obtaining multiple quotes for the work needed, and we would strongly recommend that you ask for a breakdown of costs on the quote. This way, you can be completely certain about what you are paying for. Whether it be a daily rate tradesmen charge or an hourly rate, a cost breakdown will show you exactly where your money is going.

Average Tradesmen Salaries

The average wages for tradespeople in the UK vary between the different types of trade. The following list highlights the average wages that the different trade jobs tend to earn. This doesnt take into account those self employed tradesman running a business.

What Can Affect a Tradespersons Salary?

There are a number of factors that can affect the salary that each tradesperson can earn. Some of these factors include things such as their qualifications, experience, and training. Below is a list of things that can affect a tradesperson's annual wage.

Qualifications

A tradesperson that has obtained relevant qualifications within their chosen trade will be able to earn more than someone who has not obtained any qualifications. Many tradespeople need to obtain certain qualifications before they can carry out work, especially when this is within a company. A lot of companies also allow tradespeople to train as they work with things such as apprenticeships which allow people to gain the relevant qualifications whilst working. Someone who is qualified will earn more than someone who is an apprentice or is still learning the trade.

Experience

For tradesmen working within a company, progression is always a great way to start earning more. The more experience you have, the more you can potentially earn. Similarly, with people who are self-employed and work for themselves, the more experience you get, the more reviews and testimonials you will be able to gather to prove the quality of your work. The more you can prove your quality of work, the higher the tradesman prices will be that you can charge for your work. For example an experienced plasterers salary will be considerably higher than those starting off and this is the same across all trades.

Training

We mentioned earlier that many companies offer training in the form of apprenticeships and similar on-the-job training schemes. This allows people to train while working, and once the full amount of training has been given, the person will then be qualified in their chosen trade. Someone who has undergone all the relevant training associated with their trade will be able to charge more than someone who has not yet completed their full training. Additional training will allow a tradesmen to offer more jobs. An electricians salary once they become qualified will see a steep increase from when they worked an an electricians mate or apprentice.

Location

Location can play a big part in wage differences. Due to the much higher living costs in and around London, services tend to cost a lot more, and wages are altered to reflect this. Tradespeople who live in and around London can expect to earn around £1,000-£5,000 more per year than people in similar roles in the North of the UK. A skilled builders salary in London UK could be up to £10,000 more than those north of the country.

Demand

Demand for certain tradesmen can play a part in how much they earn. If there is a huge demand for plumbers, for example, in a certain area, then these plumbers will be able to charge more than those in areas where there is less demand. This results in the cost of a plumber differing from place to place.

Sources

https://www.economicshelp.org/blog/1737/economics/what-determines-pay
https://digi-tools.co.uk/index.php/2019/06/13/tradesmens-salaries
https://www.payscale.com/research/UK/Job=Carpenter/Hourly_Rate
https://www.nova-insurance.com/how-to-become-a-tradesman
https://www.payscale.com/research/UK/Employer=Self-Employed/Hourly_Rate

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The below table breaks down the average daily and hourly rates for tradesman in the UK. The cost is dependant on many factors including lcoation, scale of work, accessability etc. For small jobs you may be charged the hourly rate while jobs that are longer term you will be charged per day.

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This will be used to cut out the structures

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Makita DJV180Z 18V Li-Ion LXT Cordless Jigsaw - Bare

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Order online at Screwfix.com. Orbital-action jigsaw with LED work light. Accepts standard bayonet fitting blades and Makita 18V Li-ion batteries. FREE next day delivery available, free collection in 5 minutes.

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Hiring a freelance studio assistant for the week to help create the design

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Painting the messaging on the window with acrylic is a lot more environmentally friendly.
The text will be bold and in a cut out style, easy to mimic for in-store VM

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System 3 acrylics are highly versatile, water-based acrylic colours. They offer an excellent painting experience at an economical price. Only high quality pigments are used in the manufacture of the System 3 acrylic ranges, offering significantly greater loading than in other acrylic ranges in this class. System 3's comprehensive range of colours offers excellent light-fastness*, permanence, durability and covering power.

All colours can be thinned with water to pale washes or used directly from the pot or tube; each form dries quickly to create an insoluble film. The quick drying properties of the range enable the artist to work quickly, superimposing or juxtaposing colours without unnecessary fuss.

All System 3 Original colours are fully intermixable and suitable for interior use.

As they are not lightfast, fluorescent colours are not recommended for exterior use; all other colours are both lightfast and durable.

*Please note. Due to differences in computer monitor displays colour samples should be used as a guide only.

See also Studio Heavy Body Acrylics

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System 3 acrylics are highly versatile, water-based acrylic colours. They offer an excellent painting experience at an economical price. Only high quality pigments are used in the manufacture of the System 3 acrylic ranges, offering significantly greater loading than in other acrylic ranges in this class.

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I have chosen to paint the design structures with spray paint. This will make it easy to get a strong flat colour, it is also quick.
In the design there is an ombre colour effect which can easily be recreated with spray paint.

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LONDON COLOURS FREIGHT PACKS 400ml MIXED COLOURS

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silk matte acrylic lacquer very high covering power applicable in all indoor and outdoor weather conditions very UV-resistant fast drying times soft, precise spring for good dosing and controllability 129 shades: Including silver and gold, 3 fluorine colors, 5 Magic Metallic shades, Transparent black and white Clear la

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The main structures within the window design will be made from MDF. Light in material and easy to shape and paint.
x7

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The store will not work correctly in the case when cookies are disabled.

JavaScript seems to be disabled in your browser. For the best experience on our site, be sure to turn on Javascript in your browser.

There are MDF options to suit all budgets and requirements, but thankfully our standard grade MDF is more affordable than solid lumber and delivers excellent properties that you would expect to get from a solid piece.

Most commonly used in construction or DIY, our standard grade MDF sheets deliver phenomenal properties in strength and durability such as for wall panelling and shelving in closets.

Boasting a consistently smooth surface, standard grade MDF is perfect for use in furniture; flooring; shelving, cabinets, or wall panelling as is easily customised to suit numerous different projects. As a result of this, our standard grade MDF is easy to fabricate, drill, or affix with screws, nails or glues.

Our standard grade MDF is now available to be Primed on one, or both sides of your sheet making our standard grade MDF ideal for painting . For more information on what MDF to choose for your project, see our Guide 'Choosing the Right MDF' .

Additionally, the light and smooth surface make it easy to mark up for cutting or sanding down, and it can be cut to various shapes and forms with ease using an electric saw, router, or handsaw. Please note that when cutting MDF, appropriate protection must be worn due to the dust particles MDF can create.

Our standard grade MDF is ranked with the Euroclass D Fire Rating, though if you require MDF to prevent the spread of fire, please see our Flame Retardant MDF which can prevent the spread of fire by up to half an hour.

MDF is a popular and adaptable material that is made up of small strands of mixed hard and softwoods, combined with resins and wax to produce a hard-wearing but lightweight panel.

Key Features

Standard grade MDF is a popular and adaptable material that is made up of small strands of mixed hard and softwoods, combined with resins and wax to produce a hard-wearing but lightweight panel.

Lightweight

Due to the small strands that construct the sheet, our standard grade MDF is ideal for use in environments where safety is key, as this sheet is light to install and fit.

Our standard grade MDF takes well to most adhesives and paints, this makes it an ideal solution for those looking to create an inexpensive project, as our MDF makes for a cheaper alternative.

Inexpensive

Compared to alternate materials, our standard grade MDF provides an inexpensive solution for DIY or construction.

Customizable

Our standard grade MDF takes well to being machined and cut, meaning that we can customize your sheet to fit any spaces that you wish. Our standard grade MDF is also ideal for painting and priming for your design.

Applications & Uses

Specifications

Manufacturer's Datasheets

For the full technical details, download the manufacturer's datasheet here:
Medite Premier MDF

Frequently Asked Questions

What does MDF stand for?

MDF stands for medium-density fibreboard and is an engineered wood-based sheet made by bonding together wood fibres with a synthetic resin adhesive and pressure.

Can I cut MDF by hand?

It is possible to customise your MDF sheeting by cutting it into shape and is a fabulous way to get it to fit around any nook and crannies in your home. We have written a guide for cutting MDF yourself, or we can do it for you, just let us know before placing an order.

How strong is MDF?

MDF is not very strong as it is a compression of multiple fibres, however, it is very dense, and is very durable. As a rule, if you require a sheet to hold a large weight, order a larger thickness, or contact us and we can assist you directly.

Can I paint on MDF?

Often chosen for its inexpensive cost to create furniture, MDF can be painted to add some character or personality to any piece. We have written a guide to assist you in painting your MDF.

Can you waterproof MDF?

You can create waterproof MDF by adding a high-quality wood sealant, varnish or stain or moisture-resistant paint so that your project can withstand threats of moisture and humidity. For applying any paint of coating please see our paint guide.

What are the best screws for MDF?

To screw into MDF you will require specific screws to prevent splitting. We recommend using screws that are purposely made for MDF as generic screws may damage the sheeting.

Does MDF warp?

MDF is prone to warping and bending when moisture is concerned. That could be as a result of liquid affecting the sheet, or even from an uneven temperature causing bowing and warping.

Delivery

Next Working Day
FAST TRACK YOUR ORDER
Order before 13.00 for next working day.

*If out of stock, we will contact you to make alternative arrangements.

Standard Collection

Ready within 4 working days.

Collection from Unit 51-52, BN5 9XR.

Express Collection
FAST TRACK YOUR ORDER
Order before 13.00 for next day collection.

Ready within 2 working days.

Collection from Unit 51-52, BN5 9XR.

For further information on our terms and conditions regarding delivery, please read our Delivery Policy or Terms and Conditions page.

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'Aspirational and excitement' for loyal customers
About right product, right value, can only buy at Asda
Before, VM guidelines would only be for big stores, so smaller one s found it difficult to interpret brief
Now use Visual Retailing (programme)
Each store now only receive a brief relevant to them
Layout makes it easy to identify each product within brief
Head office have to product more briefs but system overall is quicker

Take each product, photograph is individually at head office on flat table
Put onto VR system
Then quick process to design the layout, meeting with buying and design team to get the OK

These designs show each store how to merchandise products in more simplistic and commercial way.

Business on this scale has to be constantly evolving

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How leading UK fast fashion brand ASDA George uses Visual Retailing's powerful software suite to modernise and future-proof its retail processes - gaining unparalleled efficiency, simplicity, and speed.

As the only place where the George brand is sold, one of ASDA's main goals is to deliver a level of 'inspiration and excitement' for their legions of loyal shoppers.

But with hundreds of different sized stores across the UK, it becomes difficult to effectively plan their upcoming collections and merchandise in the same manner across each location.

A modernisation of their whole planning and visual merchandising process was therefore required in order to save time, money and deliver the right level of inspiration to their shoppers.

"We want to give them the level of inspiration and excitement that they require. However, that's very difficult without technology to deliver that to 10,000 colleagues...and display it to the same way that we started out with when we did the design brief" says Mark Matthews, Senior Director Retail, Supply & Central Operations at ASDA George.

However, Matthews adds: "We found with the technology we were using at the time, we weren't able to deliver that for every store." meaning Visual Retailing's technology and expertise was sought after in order to keep things consistent - and most importantly, efficient.

A visual merchandising directive contains clear, concise information on how to merchandise products given a specific floor space. Everything from layout of the store furniture like gondolas to the placement of on-offer products is contained within.

As a 'fast-fashion' brand, ASDA George creates a new store planogram and directive "Generally about every six weeks" according to Suzanne Reynolds, Head of Sales Development.

"Our role is essentially to brief store colleagues on how to merchandise product in the most simplistic way but also in the most commercial way to try and drive performance." says Michael Howard, Sales Development Manager at ASDA George.

However, ASDA George's previous process - without Visual Retailing's help - caused a variety of problems, not to mention a lot of wasted time. One big problem was the lack of ability to customise directives properly for their different sized stores.

"What we used to do was rack all of our products up in a large mock up store, walk around with the senior directors and get sign off for that process. We would then take pictures and brief our store colleagues on how we want to merchandise the products." says Howard.

However, this fell down in the past as "stores would only receive a top store directive so the smaller stores and the mid stores found it very difficult" to interpret the information being sent from ASDA's VM HQ.

It's crucial that visual merchandising directives contain only relevant information in order to avoid confusion and increase compliance - Visual Retailing's software not only makes this possible, it makes it easy.

"Our role is essentially to brief store colleagues on how to merchandise
product in the most simplistic way but also in the most commercial
way to execute and drive performance."

- Michael Howard, Sales Development Manager, ASDA George

Through the use of Visual Retailing's MockShop software, ASDA George can now send completely customised directives for all grades of store. All of the image and product data is contained within and can be accessed and a highly visual layout can be produced instantly.

"Since we moved on to Visual Retailing, we now produce automated planograms...which is absolutely great from a store cluster perspective" Reynolds sums up Visual Retailing's powerful planogram production element.

Sales Development Manager Howard goes further to explain that because their VM team now only receives a directive that's relevant to them "It's so much easier for them to identify the product[s] within". The fact that Visual Retailing also outputs an attractive, user-friendly layout makes it even more useful to their team in executing the directive.

ASDA George can also revolutionise the way they plan their upcoming collections through Visual Retailing's powerful range analysis tool.

The range analysis tool allows ASDA George to create a fully visual overview of all their products and sort by any number of criteria such as price, style, colour to create a collection. This visual output allows for even more detailed planning on cluster level by using an array of helpful tools such as heat-maps.

Because of Visual Retailing's software "the process is so much quicker" when it comes to retail planning. It now allows ASDA George to focus more of their time on identifying new trends and styles to push their brand and inspire shoppers even further.

Now, briefs and planograms can be delivered with unparalleled speed, control, and efficiency.

Delivering planograms and visual merchandising directives - with the help of StyleShoots

To speed up the delivery of their visual merchandising directives even further, ASDA George makes use of StyleShoots all-in-one photography machines. Controlled by an iPad, the machines use top of the line hardware to instantly shoot and upload product images into the Visual Retailing software.

"It very quickly cuts out the garment...for a very clean image that can be used from a layout perspective" adds Suzanne Reynolds, Head of Sales Development, ASDA George.

As well as delivering the directives quicker than ever before, Visual Retailing's software also allows ASDA George to internally collaborate easier than ever.

"If there's an opportunity to do something different with the layout, we will mock it up on the Visual Retailing software" Howard gives as an example of the flexibility MockShop offers.

Having the time to do things differently creates space for more brainstorming and ideation as Kate Bowler, Sales Development Coordinator explains:

"We can do a bit of a focus group and get some opinions going...you can do it all on your screen and because the image quality is so good you don't need to mock it up in real life"

Easier collaboration means teams can be more productive and creative - all helping to work towards ASDA George's main goal of delivering more inspiration and style to their shoppers. Higher sell-through and less markdown then comes naturally.

"If there's an opportunity to do something different with the layout,
I will mock it up on the Visual Retailing software"

- Michael Howard, Sales Development Manager, ASDA George

ASDA George can see the benefits of using Visual Retailing's software to deliver VM directives instantly.

"From the transition over to Visual Retailing, just by reducing the quantity of the paper we've saved over 100,000 pounds per year" Howard gives as an example of a single benefit.

Looking to the future as part of a whole retail ecosystem, ASDA George decided that the Visual Retailing suite of software would enable them to bring all of their internal processes under one software umbrella - a true end-to-end solution.

Now, ASDA George can get closer to their customers in the simplest way possible by delivering not only visually stunning directives, but also performing more effective store cluster analysis and range planning.

"It came from a process of looking at how do we get closer to the customer and how do we make it simpler for our colleagues... the tool that we thought gave us the best scope for now - and for the future - was the Visual Retailing tool" says Mark Matthews, Senior Director of Retail.

Finally, he adds: "We've only just started the journey in terms of what we can achieve."

About George ASDA

Asda Stores Limited is a British supermarket retailer, headquartered in Leeds. The company became a subsidiary of the American retail corporate giant Walmart after a £6.7 billion takeover in July 1999, and was the second-largest supermarket chain in Britain between 2003 and 2014, by market share.

George is one of the UK's most popular fast-fashion retailers, offering quality clothing at affordable prices in more than 350 Asda stores across the UK.

About Visual Retailing

Visual Retailing was founded in 2004 to help retailers optimize their retail planning & VM processes. Our team members come from every aspect of the retail industry.

We are former product developers, buyers, visual merchandisers and salesmen with experience from the field and close ties to the industry.

We're not programmers with a flair for retail. We're industry insiders who speak your language.

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Visual Retailing - ASDA George | Visual Retailing

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How leading UK fast fashion brand ASDA George uses Visual Retailing's powerful software suite to modernise and future-proof its retail processes - gaining unparalleled efficiency, simplicity, and speed. As the only place where the George brand is sold, one of ASDA's main goals is to deliver a level of 'inspiration and excitement' for their legions of loyal shoppers.

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My final design will feature three mannequins instead of one
This design is all about flat waves of colour that form layers of shapes. I want it to be a scene out of a kids imagination, full of character. The design elements will need to attract the parent first however, so I want it to be clean and have a graphic style to it.

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Design taking shape
This is a rough idea of my design, now I need to simplify it in order to be able to transfer onto Photoshop

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I am starting to form a better idea of what direction the window will look like. I like the idea of a scene, layers of colour creating depth, and playful mannequins interacting with the scenery

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Mid jump- love this design but doesn't highlight key products !

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More design ideas

Enjoying the dino's head moving around the clothes

Also long the idea of the dino splitting between two windows

Need to remember that the products must take centre stage and not be lost behind the props

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More ideas about how to arrange the clothing in the window- I like the idea of the dino's being a bit naughty and interacting with the clothes.

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Playing around with the messaging of the window

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Playing around with the messaging of the window

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I like the idea of the clothes hanging up to dry on a washing line- with these weird plants surrounding them