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Artists Name - Katy Perry
Artists Genre - Pop

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No other images are used on the digipak.The only image is the artists photo on the front panel of the digipak. This allows that one image to be the main focus,and not having too much going on. As the color scheme,font and style is very original and funky,the artist may have avoided using too many images.The back panel has a cloud in the background as part of the design.This cloud represents originality and dreams,showing off her style.

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How does the overall use of color relate to the genre?

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How does the overall use of color relate to the genre?

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Overall,the color scheme of blue,white and red represents very vibrant colors,and atmosphere.The use of the cloudy effect works well with the genre as it is very calm and upbeat music.The color scheme also is meant to represent candy,and sweets,that she uses as the cd design.The sweet idea represents herself also, as sweet and innocent.

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How does the digipak link with a music video,website,or advertisment? Elements of synergy? Same images/fonts used?

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How does the digipak link with a music video,website,or advertisment? Elements of synergy? Same images/fonts used?

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The digipak uses the same color scheme as the website,sing a blue color and having the same color hair also.The use of synergy is that she uses a vibrant style each time,never using dull colors or fonts.The artist also uses the same image on her website,album,and vevo channel,which creates a link between the products and uses synergy.The fonts usually change as she has a very wild style and always switches up the fonts.The artist uses eye contact in the main image of her website and the main image of her digipak also,this is a use of synergy.

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On the front panel,the image of the artist is in the center at a medium size.The text is above and underneath the image with the name of the artist at a larger size than the text underneath,the album name.This means that the ratio of the text is larger than the image of the artist.This means the artist wants to promote the name of herself and album more than the face of hat she looks like.

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What institutional information is found on the digipak?

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What institutional information is found on the digipak?

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On the back panel; of the digipak, states institutional information at the bottom of the page.•The name of the executive producer is states, with the year of production, direct management group name, and the rights of the album are presented. This gives credit to the producers working with the artist and allow them to be promoted getting them more work and artists to work with. There is also a copy right label and the links to the artists social media pages to promote them further.

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What is the central image on the front panel of the digipak?

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What is the central image on the front panel of the digipak?

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The central image on the digipak is an image of the artist laying on clouds,on her front,with no clothes on.This idea of clouds represents dreams and heaven,and purity.This is a good style for the artist and fits the genre well.The artist makes direct eye contact with the camera,making it more interactive with the audience.

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What styles,colors,fonts and sizes are used?

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What styles,colors,fonts and sizes are used?

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On the front panel of the digipak,two different styles of fonts are used.The artists name at the top of the page is in a swirly,red font with a blue outline in a large font.Then at the bottom of the cover,is the album name,in a different,spike type font,in a smaller size,in a red and white striped color.On the back panel of the album, the institutional information at the bottom of the page is in a small plain bold red font not being a main focus. Whereas at the top of the back panel,is the name of the songs on the album in a bold,capital letter style,red middle sized font.This allows the songs to be seen clearly but still look nice.They are on top of an image of a white cloud which allows the red to stand out more.