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Organization : Mc Donald's

McDonald’s® is the world’s leading quick service restaurant chain with more than 36,000 restaurants worldwide, serving more than 69 million customers daily in over 100 countries. In Malaysia, McDonald’s® serves over 13.5 million customers a month in more than 260 restaurants nationwide. McDonald’s® employs more than 12,000 Malaysians in its restaurants across the nation providing career, training and development opportunities.

Innovative us of IT :

1. Mobile digital platform
-Mc Donald's telah membuat aplikasi bagi memudahkan pelanggannya untuk membuat tempahan dengan lebih mudah hanya dengan 'klik' di hujung jari . Aplikasi yang ditawarkan adalah 'McD App' dan " McDelivery". Aplikasi tersebut juga menawarkan harga yang lebih murah berbanding harga asal di cawangan McDonald .

2. Social Media
-McDonald juga mempunyai pelbagai rangkaian seperti Facebook , Twitter , Instagram , Google , dan Youtube  bagi mempromosikan produk keluaran McD . McDonald menggunakan platform tersebut untuk melakukan kajian bagi memenuhi permintaan pelanggannya .

3. Big Data
-McDonalds mengumpul data dengan menggunakan aplikasi mereka sendiri melalui komen-komen dari pengguna di Youtube dan Twitter .

4. Cloud Computing
-Mc Donald juga menyimpan setiap data-data yang telah dikumpul supaya senang untuk mereka membuat rujukan . Apabila pengguna log masuk dalam aplikasi McD , mereka akan menyimpan data pengguna tersebut .

KLIK DISINI UNTUK MENGETAHUI LEBIH LANJUT :
https://www.mcdonalds.com.my/en/mcdapp

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Chosen Organization : ADIDAS

ADIDAS is the largest sportwear manufacturer in Europe, and the second largest in the world, after Nike.  The company was started by Adolf Dassler in his mother's house, he was joined by his elder brother Rudolf in 1924 under the name Dassler Brothers Shoe Factory.
Dassler assisted in the development of spiked running shoes (spikes) for multiple athletic events. To enhance the quality of spiked athletic footwear, he transitioned from a previous model of heavy metal spikes to utilising canvas and rubber. Dassler persuaded U.S. sprinter Jesse Owens to use his handmade spikes at the 1936 Summer Olympics. In 1949, following a breakdown in the relationship between the brothers, Adolf created Adidas, and Rudolf established Puma, which became Adidas' business rival.

Innovation us of IT :

1. Big Data
Adidas can collect data about their customer through their apps or website.

2. Mobile Digital Platform:
Additional
Customer can know about their new product from Adidas website and mobile apps.

3. Cloud computing
Adidas also can save or know their customer profile once someone sign in / sign up from their website.

CLICK HERE TO MORE INFORMATION : https://www.adidas.com.my/en

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Roszarina & Kuza & Emelia

Tealive was introduced on February 17, 2017, by Bryan Loo, who was the Loob's Chief

Executive Officer by introducing Tealive as his brand to take tea to a higher level. Chief

Executive Officer, Bryan Loo launched the brand at the Pavilion KL store near the exact spot

where he introduced the brewed tea six years ago before opening 165 branches by the end of

2016. Tealive previously known as Chatime and Cha means tea in chinese. So Chatime means

teatime. However, in early 2017, La Kaffa International, the parent company of Chatime decided

to terminate its deal with Loob Holdings, a Bryan Loo company. The agreement between La

Kaffa and Loob, was terminated due to Taiwan's disagreement over the business direction of

Chatime in Malaysia.

Innovation of IT:

1. Mobile Digital Platform
- Tealive makes no purchases on the website. But we had few fingerprint purchased through grab food, food panda and uber eat.

2. Big Data
- We offer a member card to customers where they collect points according to their terms and then customers can redeem that point at any Tealive branch.

3. Cloud Computing
- We also have our own apps where customers who log into our app will retrieve their details, such as phone numbers and emails to send update notification about Tealive.

4. Social Media
- Tealive also has websites like instagram, Facebook and Twitter where we regularly post updates such as promotions to help customers find out more about our latest promotions.

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Hana & Era

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Chosen Organization : Uniqlo.Co

Uniqlo.Co adalah pereka pakaian casual pengeluar dan peruncit . Syarikat itu asalnya pembahagian Fast Retailing Co Ltd telah dimiliki sepenuhnya Anak Syarikat sejak November 2005 yang disenaraikan di Bahagian Pertama Bursa Saham Tokyo .  Syarikat ini mempunyai pekerja sebanyak 30 000 orang .

Innovative use of IT :

1) Mobile digital platform Additional

untuk pembeli yang ingin membeli pakaian mereka boleh membuat bayaran dan pilihan dengan menggunakan aplikasi " UNIQLO MY " dengan potongan harga menggunakan  kupon dari Uniqlo My.

2)  Social Media

Pelanggan juga berpeluang untuk mendapat maklumat di sosial media seperti Instagram , Twitter , Facebook .

3) BIG DATA

Uniqlo My mendapatkan data syarikat melalui aplikasi Instagram , Twitter & Facebook serta mengetahui maklumbalas daripada pelanggan mereka sendiri Ia juga boleh menyampaikan pengiklanan atau diskaun pada peranti mudah alih pelanggannya.

4) Cloud Computing

Uniqlo My menyimpan data dalam laman rasmi syarikat mereka.

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Organization:Big Apple

BIG APPLE Donuts & Coffee offers a wide selection of premium donuts, with a range of tantalizing coffees and a charming variety of tea creations. Its exceptional donut qualities come from a unique premix formula with a carefully selected blend of over 20 imported ingredients, producing donuts known for their hallmark freshness and fluffy soft texture.

Big Apple Donuts & Coffee began as a simple idea for people to come together and share their passion for donuts, and it slowly evolved into a thriving successful business built upon trust, commitment and innovation.

Innovative use of IT:
1.Digital Mobile Platform:

Malaysian doughnut and coffee lovers can now send e-gifts to anyone online or through their mobile phones and they can be redeemed at any of the Big Apple Donuts & Coffee outlets in Malaysia.

2.Social Media / Network

Big Apple Donuts & Coffee use social media platform like Facebook to share their menu and promotion to customers.

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Hana & Era

The Perusahaan Otomobil Kedua Sendirian Berhad, usually abbreviated to Perodua, is Malaysia's largest car manufacturer, closely followed by Proton. It was established in 1992 and launched its first car, the Perodua Kancil, in August 1994.

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Chosen Organization: Pizza Hut

Pizza Hut is an American restaurant chain and international franchise which was founded in 1958 in Wichita, Kansas by Dan and Frank Carney. The Company is known for its Italian-American cuisine menu, including pizza and pasta, aw well as side dishes and desserts. Pizza Hut has 18,431 restaurants worldwide as of December 31, 2018, making it the world's largest pizza chain in terms of locations. It is a subsidiary of Yum! Brands, Inc., one of the world's largest restaurant companies.

Innovative use of IT:

1. Big Data:

Pizza Hut get feedback from customers through Facebook, Twitter and their app and their social media. When a Pizza Hut releases a new product, they will be promoting their product on social media and on TV commercials.

2. Social Media:

Pizza Hut popular in Facebook, Instagram is the social network with the most follower of the Pizza Hut because in Instagram can shares all the photo and do the contest. They also use of Twitter, Google+, Pinterest and Youtube so they can promotes their product and people also can easily get the information about new products of Pizza Hut.

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Organization : Air Asia

AirAsia Berhad is a Malaysian low-cost airline headquartered near Kuala Lumpur, Malaysia. It is the largest airline in Malaysia by fleet size and destinations. AirAsia Group operates scheduled domestic and international flights to more than 165 destinations spanning 25 countries.[4] Its main hub is klia2, the low-cost carrier terminal at Kuala Lumpur International Airport (KLIA) in Sepang, Selangor, Malaysia. Its affiliate airlines Thai AirAsia, Indonesia AirAsia, Philippines AirAsia, andAirAsia India have hubs in Don Mueang International Airport, Soekarno–Hatta International Airport, Ninoy Aquino International Airport, and Kempegowda International Airport respectively, while its sister airline, AirAsia X, focuses on long-haul routes. AirAsia's registered office is in Petaling Jaya, Selangor while its head office is at Kuala Lumpur International Airport.

AirAsia operates with the world's lowest unit cost of US$0.023 per available seat kilometre (ASK) and a passenger breakeven load factor of 52%.[citation needed] In 2007, The New York Times described the airline as a "pioneer" of low-cost travel in Asia.  AirAsia has consistently been named as the world's best low-cost carrier for 11 years in a row in international travel and airline awards, including the latest award for 2019

Innovative use of IT :

1. Mobile digital platform :

The AirAsia Mobile App makes it easier for you to book not just flights but hotels, packages, activities, daily deals, duty-free products, and many more. Earn BIG Points with your bookings and pay with BIG Points to enjoy more savings. View our lowest fares, manage your booking and pre-book baggage, meals, seats, and travel insurance. You can also check-in while on the go!

2. Big Data

Air Asia can collect all data through their app or their website to deliver advertising or discounts to the mobile devices of its customers.

3. Cloud Computing

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1. Digital Mobile Platform
-KFC MalaysIa memiliki sebuah aplikasi yang memuadahkan
pelanggannya untuk membuat pembeliannya secara talian.
-Aplikasi ini boleh diperolehi dengan dimuat turun di Apps Store(IOS)
dan Play Store(Android).
-Aplikasinya ialah "KFC Malaysia".
2. Big Data
a.Iklan
-KFC Malaysia menggunakan pelbagai cara pengiklanan
untuk mempromosikan produknya.
-Antara cara pengiklanan yang mereka lakukan ialah melalui
televisyen, radio, dan akhbar.
b.Media Massa
-KFC Malaysia juga memiliki media sosial dan website tersendiri
untuk memudahkan pelanggan
mereka untuk lebih mengetahui tentang produk mereka.
3. Cloud Computing
- KFC Malaysia memilki aplikasinya yang tersendiri iaitu ' KFC Malaysia'
-Didalam aplikasi ini, para pelanggan perlu mendaftar masuk terlebih dahulu
sebelum
dapat mengakses segala maklumat tentang produk mereka.
- Data pelanggan yang telah mendaftar masuk akan kekal tersimpan
didalam aplikasi tersebut.

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Chosen Organization: Tesco

Tesco is online retailer and delivery business based in England. The popular retailer was founded in 1919 and has grown to be one of the largest retailers in the world. The retailer offers a range of items including groceries, wines, home electronics, and DVD rentals. In 2007, the company opened its first store in the United States under the name Fresh & Easy.

Innovative use of IT:

1. Big Data
Tesco can collect data for example through their app and also their club card to deliver advertising or discounts to the mobile devices of its customers

2. Social media
After Facebook, Instagram is the social network with the second most follower of the Tesco page. They also make use of Twitter, Google+, Pinterest and Youtube. Customers are connected with the firm in this way and Tesco is a part of their lifestyle, so to speak.

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Chosen Organization: Starbucks

Starbucks is the largest coffeehouse in the world with more than 20.000 stores and more than 200 000 employees. As a company of this size Starbucks has to be well-provided with the best possible technology to be well organised and competitive.

Innovative use of IT:

1. Mobile digital platform: Additional

to the payment with the mobile phone Starbucks integrated a "Starbucks finder“ in the mobile app. With these function customers get navigated to the closest Starbucks branch.

2. Social media: After Facebook, Instagram is the social network with the second most follower of the Starbucks page. They also make use of Twitter, Google+, Pinterest and Youtube. Customers are connected with the firm in this way and Starbucks is a part of their lifestyle, so to speak.

3. Big data: Starbucks can collect data for example through their app or their

social media channels to deliver advertising or discounts to the mobile devices of its customers.

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ORGANIZATION : Mercedes-Benz

Mercedes-Benz (German: [mɛɐ̯ˈtseːdəsˌbɛnts, -dɛs-])[3][4] is a German global automobile marque and a division of Daimler AG. The brand is known for luxury vehicles, buses, coaches, and trucks. The headquarters is in Stuttgart, Baden-Württemberg. The name first appeared in 1926 under Daimler-Benz. In 2018, Mercedes-Benz was the biggest selling premium vehicle brand in the world, having sold 2.31 million passenger cars.[5]

Mercedes-Benz traces its origins to Daimler-Motoren-Gesellschaft's 1901 Mercedes and Karl Benz's 1886 Benz Patent-Motorwagen, which is widely regarded as the first gasoline-powered automobile. The slogan for the brand is "the best or nothing".[6]

Innovative use of IT:

1. Social media

Mercedes-Benz use social media platform to promote their products to new customers and its existing customers by using Facebook, Twitter and Instagram.

2. Digital Mobile Platform

Mercedes-Benz have its own application for mobile.
The Mercedes me connect app is designed for 2019 and newer vehicles. You can enjoy connected vehicle services like Remote Start, Lock/Unlock and Vehicle Monitoring, or view vehicle data like mileage, fuel level and more.

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1. Digital Mobile Platform - Pizza Hut Malaysa memiliki sebuah aplikasi yang memuadahkan
pelanggannya untuk membuat pembeliannya secara talian.
Aplikasi ini boleh diperolehi dengan dimuat turun di Apps Store(IOS) dan Play Store(Android).
Aplikasinya ialah "Pizza Hut Malaysia".
2. Big Data
a.Iklan
-Pizza Hut Malaysia menggunakan pelbagai cara pengiklanan untuk mempromosikan produknya.
-Antara cara pengiklanan yang mereka lakukan ialah melalui televisyen, radio, dan akhbar.
b.Media Massa
-Pizza Hut Malaysia juga memiliki media sosial dan website tersendiri untuk memudahkan pelanggan
mereka untuk lebih mengetahui tentang produk mereka.

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Hana & Era

Malaysia Airlines Berhad (Penerbangan Malaysia Berhad); dijenamakan sebagai Malaysia Airlines (Penerbangan Malaysia) ialah syarikat penerbangan kebangsaan Malaysia yang mempunyai 55 destinasi di Asia, Oceania dan Eropah. Syarikat ini juga menjalankan operasi penerbangan domestik dan antarabangsa. Hub utamanya ialah Lapangan Terbang Antarabangsa Kuala Lumpur manakala, Lapangan Terbang Antarabangsa Kota Kinabalu, dan Lapangan Terbang Antarabangsa Kuching dijadikan sebagai hub kedua.

Syarikat ini merupakan salah satu daripada 8 syarikat penerbangan lain di seluruh dunia yang mendapat pengiktirafan 5 bintang oleh Skytrax Selain All Nippon Airways, Asiana Airlines, Cathay Pacific, Garuda Indonesia, Hainan Airlines, Qatar Airways dan Singapore Airlines. Malaysia Airlines telah diberi kredit oleh IATA melalui IATA Operational Audit kerana perlaksanaan keselamatan operasinya.

1. Mobile Digital Platform : Pelanggan boleh mencari atau merancang percutian dengan menempah tiket secara atas talian seperti aplikasi Malaysia airlines dan boleh mengetahui segala jenis promosi .

2. Big Data : Malaysia Airlines boleh mengumpul data mengenai pelanggan melalui aplikasi tersebut dengan mudah dan segera.

3. Cloud Computing : Malaysia Airlines boleh mendapatkan butiran mengenai pelanggan setiap kali mendaftar masuk dan keluar laman web serta aplikasi Malaysia Airlines

Untuk mengetahuilebih lanjut :
https://www.malaysiaairlines.com/th/en/plan-your-trip/mh-upgrade.html