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In order to imagine the future of Early Modern, we have to see it in different perspectives. Converting Early Modern into serval styles of fonts captures the routes, potential moods EM could fit under if the right font wasn't chosen.

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Throughout my exploration of EM background, the library of Olfactive is directly connected therefore I wanted to explore how to merge the two together.

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A inclusive skincare brand incorporating Korean cosmetic technologies.

"EVENPRIME is a modern personal care company from Santa Monica, California. We worked with leading chemists in Korea, the global epicenter of skincare innovation, to bring you a high-quality line of affordable products designed for men and women of all skin types."

Communicating their inclusity through the use of non- gendered branding and educational interviews given by their users. They use content creators to expand the viewing and marketing of EVENPRIME.

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This image is part of a photoshoot conducted after receiving the package. Listening to the Spotify soundtrack, I responded using organic or objects surrounding which highlighted the nostalgia, natural elements.

I used a box from Tunnocks teacakes to communicate the Scottish heritage across and give further opportunity for a deeper context of backstory.

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Exploration of Typeface
These fonts are a representation of  the emotional undertones behind there meaning or factual description.

PLAYFUL - Marola
CONTEMPORAY -BalboaPlus Fill
NOSTALGIC - American Horror Story
ABSTRACT - DS Sholom Medium
INSTINCTIVE - Alstoria Regular
INCLUSIVE - Khodijah Free
QUALITY - Avebury

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Mycelium is a eco-friendly material, better than bubble wrap, tissue paper or other typical protective materials. I would like to explore into how I can incorporate this material into EM packaging in the future to cut back on carbon admissions and improve the relationships between consumers.

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Samples from EM resemble lab testers or liquid containers.

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This was a graphic challenge conducted on Behance. Designers from around the world designed a specific letter from the alphabet within their own personal styles or influence from their home culture/country.

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Memories are important, they connect us to our deeper self, understanding the weight of pure emotion.
The personal service concept incorporates products which give enhanced sensory impact and a more intimate connection to the brand Early Modern.

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Tapping into exploration and playfulness

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Tapping into exploration and playfulness