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Maliau Basin Conservation Area, Sabah, Malaysia

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Maliau Basin Conservation Area, Sabah, Malaysia

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Maliau Basin Conservation Area, Sabah, Malaysia

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Tawau Hills Park, Tawau, Sabah, Malaysia

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Tawau Hills Park, Tawau, Sabah, Malaysia

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Tawau Hills Park, Tawau, Sabah, Malaysia

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TAWAU HILLS PARK-BAZILAH BINTI MASAID- BHTM20041029...

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Borneo Kellybays 龙尾湾, Jalan Kampung Laya Laya, Kampung Laya Laya, Tuaran, Sabah, Malaysia

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Borneo Kellybays 龙尾湾, Jalan Kampung Laya Laya, Kampung Laya Laya, Tuaran, Sabah, Malaysia

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Borneo Kellybays 龙尾湾, Jalan Kampung Laya Laya, Kampung Laya Laya, Tuaran, Sabah, Malaysia

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Desa Cattle Dairy Farm, Kundasang, Sabah., Jalan Cinta Mata Mesilou, Kundasang, Sabah, Malaysia

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Desa Cattle Dairy Farm, Kundasang, Sabah., Jalan Cinta Mata Mesilou, Kundasang, Sabah, Malaysia

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Desa Cattle Dairy Farm, Kundasang, Sabah., Jalan Cinta Mata Mesilou, Kundasang, Sabah, Malaysia

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Kinabalu Park.
Kinabalu Park marketing strategies as a leisure and holiday destination. Kinabalu park is a nature-based tourism destination. Funded by the government and is entrenched within the bureaucratic system. Tourism is one of the facets of a park's development and this should not be allowed to take precedence over other more important values. Flora and fauna preservation, watershed and landscape protection, the role of park in science, education and the conservation of endangered species and other.

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Tunku Abdul Rahman Park, Sabah, Malaysia

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Tunku Abdul Rahman Park, Sabah, Malaysia

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Tunku Abdul Rahman Park, Sabah, Malaysia

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THE REEF DIVE RESORT MATAKING ISLAND, FAJAR COMPLEX, Jalan Bunga, Bandar Tawau, Tawau, Sabah, Malaysia

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THE REEF DIVE RESORT MATAKING ISLAND, FAJAR COMPLEX, Jalan Bunga, Bandar Tawau, Tawau, Sabah, Malaysia

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THE REEF DIVE RESORT MATAKING ISLAND, FAJAR COMPLEX, Jalan Bunga, Bandar Tawau, Tawau, Sabah, Malaysia

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Marketing Strategies :
1. Engage Travel Influencers

When it comes to promoting vacations and tours, travel influencers are one of the sources of promotions. Sponsoring a tour to The Reef Dive Resort is one of the way that the resort could do to  engage with travel influencer. Engaging with travel influencer will help  to publish The Reef Dive Resort  tour packages on their social media pages. Thus it will help in increasing sales for The Reef Dive Resort.

2. Promoting travel package through social media platform

Social media marketing is evidently a great opportunity for you to grow your tour or attraction company. With the average person spending approximately two hours on social media daily, you cannot afford to miss out on this opportunity to get leads, build awareness, drive engagement, and boost sales for The Reef Dive Resort. The most common social media platforms to get on are Facebook, Instagram, Pinterest, YouTube, and Twitter. Each of these networks has its predominant purpose. By factoring in the kind of audience you want to reach and your marketing objective, The Reef Dive Resort Mataking Island can be able to make the best choice on which platform to begin with. Ultimately, having an active brand presence on all these social media sites may result in growing sales even more for the resort.

3. offline ads

put up banner and brochure ads about the tour packages in local grocery stores, community centres, mall boards and anywhere that can connect with real people and families. Advertise The Reef Dive Resort travel pakages and promotion. This will lead to referral business. Although this method is an old method but it is really effective especially to attract local people as the target market.

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Marketing strategy The Reef Dive Resort Mataking Island (1)

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Poring Hot Spring, Ranau, Sabah., Ranau, Sabah, Malaysia

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Poring Hot Spring, Ranau, Sabah., Ranau, Sabah, Malaysia

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Poring Hot Spring, Ranau, Sabah., Ranau, Sabah, Malaysia

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MARKETING STRATEGIES PORING HOT SPRING RANAU

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Crocker Range National Park, Tambunan, Sabah., Tambunan, Sabah, Malaysia

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Crocker Range National Park, Tambunan, Sabah., Tambunan, Sabah, Malaysia

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Crocker Range National Park, Tambunan, Sabah., Tambunan, Sabah, Malaysia

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The Crocker Range Park is the largest park in Sabah covering deep river valleys, pristine rivers, jungle waterfalls, and misty mountain forests, along with a diverse range of plant and animal kingdom, promising great adventures for those who love challenges.

Marketing Strategies
In the video attached, they promotes the biodiversity in Crocker Range National Park. As you can see in the video, they shows the rare species of flora and fauna as well with the trails that can attract the adventurous tourist that want to do jungle trekking.

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Mount Alab | Crocker Range National Park, Sabah

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Kiulu Farmstay, Jalan Kiulu Pukak Mantob, Kampung Mantob, Tamparuli, Sabah, Malaysia

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Kiulu Farmstay, Jalan Kiulu Pukak Mantob, Kampung Mantob, Tamparuli, Sabah, Malaysia

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Kiulu Farmstay, Jalan Kiulu Pukak Mantob, Kampung Mantob, Tamparuli, Sabah, Malaysia

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Kiulu Farmstay is found one.5 hours from Kota Kinabalu city center. this is often AN integrated community project that permits members of three villages (Kampung Mantob, Kampung Pinagon Baru and Kampung Dumpiring) to require half within the traveler activities here - from making ready meals, work, building to tour guiding. A project that hopes in transportation economy elevation additionally to share the serenity and peace of the encircling it's to supply.

An integrated community project

Quaint and rustic

Charming individuals

A unique rural area expertise

Back to basics wonderland

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Tunku Abdul Rahman Park, Sabah, Malaysia

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Tunku Abdul Rahman Park, Sabah, Malaysia

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Tunku Abdul Rahman Park, Sabah, Malaysia

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Kiulu Farmstay, Jalan Kiulu Pukak Mantob, Kampung Mantob, Tamparuli, Sabah, Malaysia

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Kiulu Farmstay, Jalan Kiulu Pukak Mantob, Kampung Mantob, Tamparuli, Sabah, Malaysia

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Kiulu Farmstay, Jalan Kiulu Pukak Mantob, Kampung Mantob, Tamparuli, Sabah, Malaysia

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Sukau Rainforest Lodge, Kota Kinabalu, Sabah, Malaysia

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Sukau Rainforest Lodge, Kota Kinabalu, Sabah, Malaysia

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Sukau Rainforest Lodge, Kota Kinabalu, Sabah, Malaysia

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Pulau Tiga Park, Kuala Penyu, Sabah, Malaysia

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Pulau Tiga Park, Kuala Penyu, Sabah, Malaysia

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Pulau Tiga Park, Kuala Penyu, Sabah, Malaysia

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Tutorial Chapter 6 & 5 (Carrie BHTM20041001)

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Tabin Wildlife Resort, Lahad Datu, Sabah., Lahad Datu, Sabah, Malaysia

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Tabin Wildlife Resort, Lahad Datu, Sabah., Lahad Datu, Sabah, Malaysia

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Tabin Wildlife Resort, Lahad Datu, Sabah., Lahad Datu, Sabah, Malaysia

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Marketing Strategy for Tabin Wildlife Resort

Marketing Mix (4P’s)

Product
- Tabin Wildlife Resort offer hospitality services for the customer or tourist that is trying to experience and live in preserved area with endangered species

Place
- Tabin Wildlife Resort is placed in a rural areas. It is called ecotourism destination after all and like most ecotourism hotspot, they are rarely located in the city. In these rural areas tourist will get to appreciate the amazing scenery that the world have to offer.

Price
- As for the prices, Tabin Wildlife Resort room cost to check in for even 1 days is more than RM 500. So their target market is definitely for the middle and high income people.

Promotion
- As for promotion, they mostly do their promotion on their website and through social media such as facebook.