# data[].attributes.body
This video however breaks conventions with its dark colour pallet and outside setting

# data[].attributes.body
CAMERA:
Often cuts from long shots to close ups to extreme close ups. If the artist is a group then the camera will often focus most on the lead singer.

EDITING:
This usually entails a lot of jump cutting between locations and people without the usual attention to continuity that is given to film and television. The cuts are often in time with the beat of the song.

LIGHTING:
Extreme artificial light is often used to show the performers in their best light. Colours and often switched to black and white to show transitions.

MISE EN SCENE:
This depends on both the genre and the theme of the music video.

# data[].attributes.body
EDITING:
Fast cuts
Video cut to beat
Bright or pastel colour palettes

LIGHTING:
Modern and bright

MISE EN SCENE:
Often set in a studio
Light hearted atmosphere
Unique use of mise-en-scene
Experimental
Often concept based with performance elements
No real narrative
Lots of costume changes

# data[].attributes.body
"Oh no"- Marina and The Diamonds
"Obsessions"- Marina and The Diamonds
"Electra Heart"- Marina and the Diamonds
"Boys"- Charli XCX
"Money"- Poppy
"How to be a heartbreaker"- Marina and The Diamonds
"Alphabet Boy"- Melanie Martinez
"Mowglis road"- Marina and The Diamonds

# data[].attributes.body
These are general ways in which things are done to let an audience identify a genre.

# data[].attributes.body
Lady Gaga
Poppy
Kesha
Owl City
Marina and The Diamonds
The 1975
Charli XCX
Melanie Martinez
Troye Sivan
Halsey
Calvin Harris

# data[].attributes.body
A genre combining Electronic and pop music. It features the synthesiser as its primary instrument. It employs upbeat, low frequency synth sounds.

The genre gained popularity in the 80's and has seen a revival since the early 2000's.