# data[].attributes.body
We dont see ourselves as owners of the collection, we see ourselves as stewards. It's our job to care for the artworks for the next generation to enjoy and share them.

# data[].attributes.body
upload

link

search_web

camera

more_horiz

# data[].attributes.headline
The mission of the UBS Art Collection is to acquire and maintain works of art in the communities where we do business, buying on the primary market to directly support artists and galleries. The Collection is part of our cultural history and contributes to the innovative thinking that shapes UBS.

# data[].attributes.subject
The mission of the UBS Art Collection is to acquire and maintain works of art in the communities where we do business, buying on the primary market to directly support artists and galleries. The Collection is part of our cultural history and contributes to the innovative thinking that shapes UBS.

# data[].attributes.headline
Seek collect cultural history and link it to different geographical spaces. 

# data[].attributes.subject
Seek collect cultural history and link it to different geographical spaces. 

# data[].attributes.body
The content seems to be articles which discuss different collections, exhibitions, and advices for art collectors.

# data[].attributes.body
This seems to be for other art collectors who are at all stages of their passion/interests.

# data[].attributes.body
'part of our cultural history', 'contributes to the innovative thinking that shapes UBS'  - showing this identity of UBS

# data[].attributes.body
"buying on the primary market to directly support artists and galleries"

# data[].attributes.body
As one of the world’s most important corporate collections of contemporary art, the UBS Art Collection strives to reflect wider society, including groups which have historically been overlooked within the art world. It is a responsibility keenly felt by its custodians, among them Louise Evans, who manages the collection across Northern Europe, the Middle East and Africa.

# data[].attributes.body
https://www.ubs.com/global/en/our-firm/art/art-collection.html

# data[].attributes.headline
Purpose: embodiment and communication of vision, mission and values that have been discussed to build the collection --> manifestation of a decision to do a corporate art collection

# data[].attributes.subject
Purpose: embodiment and communication of vision, mission and values that have been discussed to build the collection --> manifestation of a decision to do a corporate art collection