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The audience target for this cereal is mainly children due to the vibrant colors and energetic characters on the box. However, parents may also be interested in this cereal too because of the nutritional information shown (now provides fiber in bold). A parent who values healthy eating could be drawn to this information as fiber is essential for a good diet. The box also indicates that the cereal contains the (same great flavor) followed by an exclamation point. This highlights to both parent and child that the cereal still has the same pleasant flavor even though fiber was added and that the whole family will still enjoy it.

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- How does fiber contribute to a healthy diet?
- How can parents incorporate healthy nutrients into their children's diets while still maintaining the same enjoyable flavor?