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Good day! I am Angela Rivera of Grade 12-Vietnam. This padlet is about our business plan for our product, BIGMAK SANDWICH ROLLS. This includes the introduction of our product, the executive summary of our business plan, our business' opportunity, our target market, competition, execution, company management, financial report, and the appendices of our business plan.

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Company: Bigmak Sandwich Rolls

Bagong pook Barangay Tranca Bay, Laguna

Tel: 0938-637-1516

https://www.facebook.com/Bigmak.sandwich.rolls

This Bigmak Sandwich Rolls is a partnership business, the students from CARD-MRI Development Institute, conduct research, and product testing using Bread as the main ingredients. To start the business our group members need to contribute 150 pesos each and the initial capital has amounted to 900 hundred pesos. This innovative product created to satisfy the needs and wants of its target market which are the youth, adult and health-conscious people in Barangay Tranca Bay, Laguna who are looking for a unique product to try. We will provide consistent and superior customer service and offer quality products, and uphold an environment that promotes eating a delicious snack without mixed remorse. Through these core values we expect to gain high consumer-perceived value of our product. This perceived value will enable us to penetrate the market.

The company knows that bread roll is not new to our community so we created a way for it to be new in the eyes and taste of customers. Our products' features are integrated with their quality taste, malunggay on their crust and their eco-friendly packaging which highlighted with its competitors. Our business makes sure that its taste is the type that customers will come back to buy again. We do not skimp on ingredients because what is important to us is to be able to satisfy our customers with its taste. We also added crushed malunggay to the crust of our sandwich roll and this is not only for added nutrition but it will also attract customers because of its presentable appearance on the outside which is unique to our product. Bigmak Sandwich rolls packaging are made from eco-friendly materials. Our company cares more about our environment so instead of using standard plastic we looked for alternative containers that would not add to our long -standing waste problem. Not only is money important or matters to us, but we want to be fair not only to customers but also to our environment, so as much as we can, we will make way for the benefit of all.

Bigmak Sandwich rolls will be managed by six members. There will be a division of works based on their skills. In top-level management, there will be General Manager. Ms. Ivy Honra will be the General Manager she is responsible in administering the day-to-day operations of a business division, department, or separate retail store. Ms. Ivy Honra ensures that the strategic goals have been accomplished or achieved by developing operational policies, creating and maintaining budgets, managing employees, and more. Under General Manager, there will be a Production Manager, Office Manager, Finance Head, Receptionist and Human Resource Manager which are well performed by 5 other members of the group. Everyone performs each role responsibly and makes sure that the company is managed properly with no problems left in and out of the business.

In our income statement the bigmak sandwich rolls daily sale is 24 pieces since we have been selling for four days, we multiplied it by 4, which equals to 96 pcs. That is the total of the product we sold within those days. Sandwich rolls products` ingredients is total of ₱422.00 per day. In our sales revenue we have ₱2,400.00 and the cost of goods sold is ₱1,853.00 then we subtract it so we got ₱547.00 for our gross profit. And last is our less operating expenses which are the packaging cost, heat consumption, and vehicle is total of ₱165.00 per day. Due to of having high quality product and materials, our business's pricing strategy is cost-based pricing. It is a method that is based on the cost of a product's production, manufacturing and distribution. To make a profit, the price of a product is determined by adding a percentage of the manufacturing costs to its selling price.

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We decided to sell “Bigmak Sandwich Rolls” because all of us are just at home and most of us are looking for the perfect snack to eat, Filipinos love bread so this was the first thing we thought. People rarely sell it in Barangay Tranca Bay, Laguna so this is what we thought to sell. All the ingredients included in our product is easy to buy because it is everywhere in our barangay everything we need is here so we don't have to go far or on the Market just to buy the ingredients we will use. The six students of CARD-MRI Development Institute are the owners of this special Bigmak sandwich rolls business. To start the business our group members is we need to contribute 150 pesos each and the initial capital has amounted to 900 hundred pesos. They believe that putting up a small business is not all about having a higher profit but also how to improve our knowledge and skills.

Bread rolls have a surprisingly long history, having been found in the tombs of ancient Egyptians. Their popularity has grown over time, and they can now be found as a popular side dish and food staple throughout the United States, Canada, Australia, and Europe, especially in Germany and Austria. Sandwich Rolls is a healthy "Meryenda" for everyone, it gives little joy for all. It is located in Purok 1 Barangay Tranca Bay Laguna. It is also suitable for the health-conscious people that wants to try our special sandwich rolls. The business will be composed of different plans to be able to continuously run the business and continuously satisfy the target market.

Mission: Offer a simple and delicious snack for all

Produce a safety and healthy Sandwich Rolls amidst pandemic

Vision:   To create opportunities for young entrepreneurs

To create community growth

Objectives:

Short term

Bigmak Sandwich Rolls business want to promote its product in the whole area of Bay, Laguna, and improving the packaging, and introduce a new kind of flavor in one year.

Long term

Bigmak Sandwich Rolls wants to improve its product by creating three various flavors to satisfy the preferences of its customers. Establish a physical store in the Calo Bay, Laguna area, and it will be fully operational in five years and formal legal business that may hire employees and accept working students to help the community.

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The primary market for this product is youth, adults, and health-conscious people in Barangay Tranca Bay, Laguna who are looking for a unique product to try. They have the buying habit of looking for or intending to acquire healthier snack options that are of excellent quality and affordable for their budget.

The secondary target for this product is the people living in the whole Bay of Laguna, 15 years old and above, who also want to try new and unique products. They also have the buying habit of looking for or intending to acquire healthier snack options that are of excellent quality and affordable for their budget, even if they are far from their place.

Description of the product

The product Bigmak Sandwich Rolls comes right from its name, which is a typical sandwich that is rolled and then fried. It contains ham and cheese with lettuce, and one of the special features of this product is that it has a malunggay feeling in the crust. It also has a dip that will make sandwich rolls more delicious.

Traits that will give consumers features that differentiate this product from the others

• First, the taste of Bigmak Sandwich Rolls because inside of the sandwich is tasty which is very different from other breadroll that we can buy in its stores that are almost empty inside. It also ensures that the cheese inside tastes good, which is what customers are always looking for and it`s accompanied by lettuce to add to its flavor. Apart from its tasty ingredients inside, it also has garlic dip that will make sandwich rolls even more delicious. It will definitely not to be regretted but will be enjoyed again because of its taste quality.

• Second, the Bigmak Sandwich Rolls with malunggay on their crust is one that will give innovation in the eyes of customers. Normally, only simple breadcrumbs are used to wrap the common breadrolls sold here, but that will not be the case with our product. This malunggay will not only give nutrients to it but also give a good image on the outside of the sandwich rolls because you can see here the tiny pieces of it that make the product look good. The customer not only thinks about the taste, but they also look at it to see if it is presentable and pleasant to eat.

• Third, the Bigmak Sandwich Rolls packaging is eco-friendly. We usually buy breadrolls that are just wrapped in plastic, so we changed the packaging to be made of paper so that we would not have to add to our long-standing problem of clutter. We know that clutter has been a problem for a long time, so as an entrepreneur, we should work to help the environment. We shouldn't just think about money, because money can't do anything if the environment where we are and the business we have is ruined.

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The primary target market of our partnership business are youth, adults and health-conscious people around Tranca Bay, Laguna. While the secondary target for this product is the people living in the whole Bay of Laguna. All genders and nationalities are welcome to buy our product. Bigmak sandwich rolls are best suited to the person who loves snacks food.

Geographic segmentation

The target location of our partnership business is around Tranca Bay, Laguna

Demographic

The primary market for this product is youth, adult and health-conscious people. All gender and nationalities are allowed to buy the product

Psychographic segmentation

This product is highly preferred by the person that is very health-conscious. BIGMAK Sandwich Roll is allowed to the person who is on diet.

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We will use Social Media Platforms as a marketing strategy because they are good influencers for the target market, especially when it comes to product promotion. We used a social media tool to sell our products, such as creating a Facebook page and we add those posts to our messenger accounts as stories. We post photographs, information, and updates about our company to keep our target market informed. In addition, we will leverage word of mouth in our marketing plan because the experiences of our consumers will entice the target market to patronize and test our product. It will also aid in the expansion of our company. For the pricing strategy, we will use cost-based pricing. It is a method that is based on the cost of a product’s production, manufacturing, and distribution. To make a profit, the price of a product is determined by adding a percentage of the manufacturing costs to the selling price. The pricing strategy is the most crucial in business since most clients are unsure if their money will be worth it when they buy a product, thus it is necessary that the price of our product is fair to its quality or flavor. Furthermore, effectively pricing your goods can help ensure that our firm starts off to a good financial start. Our product will be sandwich rolls. We calculated that we will spend 422 pesos every day on ingredients. Our group members invested/contributed a total of 900 pesos.

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Bigmak Sandwich Rolls Is owned and managed by six members. There will be a division of works based on their skill. There will be a General Manager and Production Manager. Ivy Honra is the General Manager who oversees the whole business and works. Gemmarryel Borbor is the Production Manager who ensuring that we are making a good quality product that is servicing our customers. Along with them are the Office Manager, Finance Head, Human Resource Manager and Receptionist. Margie Celino is the Office Manager who responsible of ensuring that all of the general operations are working effectively. The finance head is in charge of Angela Rivera who responsible of managing the company’s finances and ensure all financial targets are met. Billy Cericos is the Human Resource Manager who responsible of hiring and managing an organization’s employees. Kyle Turingan is the Receptionist handles phone calls, greet visitors, and the mail. Bigmak Sandwich Rolls is dedicated to providing a safe working environment and enhancing its employees' skills and capacities. The organization will also provide training to guide and prepare newly hired staff prior to their first day on the job. The General Manager closely monitors employee performance and conduct to ensure that their tasks and responsibilities are fulfilled.

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This part contains all of the company’s additional photographs and records that everyone should be aware of and see.