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How do cultural norms affect our behavior?

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How do cultural norms affect our behavior?

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Cultural norms--rules for accepted and expected behavior--affect our behavior because something seen as appropriate in one culture may violate the norms of another, and cultural norms free us from self-preoccupation and can affect our expressiveness.

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How do individualist and collectivist cultural influences affect people

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How do individualist and collectivist cultural influences affect people

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Individualistic--value personal independence and individual behavior and their identity tends to be defined in self-esteem, personal goals, attributes, and personal rights
Collectivist--value interdependence, tradition, harmony, while their identity is defined in group goals, commitments, and fitting in.

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-cultures differ in their norms vary across places and over time
-humans share many common traits that influence behavior despite cultural differences
-cultures change rapidly over time, but these changes are not always positive

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-Culture: the enduring behaviors, ideas, attitudes, values, and traditions, shared by a group of people and transmitted from one generation to the next. For example, there is a very different culture in Japan than in America

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-Within any culture, the degree of individualism or collectivism varies from person to person
-Collectivist cultures encourage a strong sense of family self (e.g. bringing honor to your family via becoming a doctor)
-Individualism's benefits can come at the cost of more loneliness, more divorce, more homicide, and more stress-related disease.

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-Individualism: giving priority to one's own goals over group goals and defining one's identity in terms of personal attributes rather than group identifications. For example the U.S. is an individualistic country.

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-Norm: an understood rule for accepted and expected behavior. Norms prescribe "proper" behavior (pic: cultural norm to eat fried chicken in America & his name is Norm)

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-Personal space: the buffer zone we like to maintain around our bodies (pic: personal bubble)

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-Collectivism: giving priority to goals of one's group (often one's extended family or work group) and defining one's identity accordingly. For example China is a collectivist country.