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A. Web Catalog Revenue Model: Many companies sell goods and services on the Web using an adaptation of mail order catalog revenue model that is over 100 years old. In this traditional catalog-based retail revenue model, the seller establishes a brand image and then uses the strength of that image to sell through printed information mailed to prospective buyers. This model is often called the mail order or catalog model, has proven to be successful for a wide variety of consumer items, including apparel, computers, electronics, housewares and gifts.
Companies can take this model online by replacing or supplementing their print catalogs with information on their Web sites. When a catalog model is expanded this way it is often called the Web catalog revenue model. Customers place orders through the Web site or by telephone. This flexibility is important because many customers are still reluctant to buy on the Web. The first few years of consumer electronic commerce, most shoppers used the Web to obtain information about products and compare prices and features but then make their purchases by telephone. These shoppers found early Web sites hard to use and were often afraid to send their credit card numbers over the Internet. Although these fears are less prevalent today, most companies that use the Web catalog revenue model do give customers a way to complete the payment part of the transaction by telephone or by mail.
Types of businesses using the Web catalog revenue model included sellers of computers and consumer electronics, books, music, and videos, luxury goods, clothing, flowers and gifts and general discount merchandise.

B. Digital Content Revenue Models: Firms that own intellectual property or rights to that property have embraces the Web as a new and highly efficient distribution mechanism. LexisNexis began as a legal research tool, and it has been available as an online product for years. Today, LexisNexis offers a variety of information services, including legal information, corporate information, government information, news, and resources for academic libraries. The original legal information product exists on the Web today as Lexis.com and provides full-test search of court cases, laws, patent databases, and tax regulations.
ProQuest, a Web site that sells digital copies of published documents, has its roots in two business: the former Bell and Howell learning materials business and University Microfilms International(UMI). These firms acquired reproduction rights to a variety of published and unpublished materials. UMI had contracts with most North American universities to publish all doctoral dissertations and masters theses on demand. ProQuest offers digital versions of these documents for sale, along with a number of newspapers, journals and other specialized academic publications. Electronic publishing eliminates the high costs of paper, printing and delivery, and makes dissemination of research results less expensive and more timely.
Many of the first profitable sites on the Web were sellers of adult digital content. These sites pioneered the online processing of credit card payment transactions and many different digital video technologies that are now used by all types of businesses on the Web.

C. Advertising-Supported Revenue Models: The advertising-supported revenue model is the one used by network television in the United States. Broadcasters provide free programming to an audience along with advertising messages. The advertising revenue is sufficient to support the operations of the network and the creation or purchase of programs. Web advertising grew from essentially zero in 1994 to $2 billion in 1998. Web advertising was flat or declining in the years 2000 through 2002. Since then, Web advertising has once again started to grow, but at much lower rates than in the early years of the Web. After trying to develop profitable advertising-supported revenue models ont Web, most companies today are considerably less optimistic about the general potential of these revenue models.
The overall success of online advertising has been hampered by two major problems. First, No consensus has emerged on how to measure the charge for site visitor views. Since the Web allows multiple measurements, such as number of visitors, number of unique visitors, number of click-troughs, and other attributes of visitor behavior, it has been difficult for Web advertisers to develop a standard for advertising charges. Stickiness is also a critical element in creating a presence that attracts advertisers. Stickiness of a Web site is its ability to keep visitors at the site and attract repeat visitors. Second, Very few Web sites have sufficient numbers of visitors to interest large advertisers. Most successful advertising on the Web is targeted to very specific groups. The set of characteristics that marketers use to group visitors is called demographic information, which includes such things as address, age, gender, income level, type of job held, hobbies and religion.  For example,  Web Portals,

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Web catalog revenue model is formed through the evolution of the information era. With the advent of the internet and its increased availability, printed catalogs have been either completely replaced or supplemented by a digital online catalogs reaching a wider audience in a shorter space of time.

Digital content is that online businesses that use the digital content model either own or have the rights to this digital content, whether it is words, numbers, pictures or videos. Generally they offer some sort of subscription that allows a customer to access the content along with additional services such as full-text searching of various types of information.

Advertising-supported revenue models.  This revenue model generally offers free information or entertainment along with advertising messages which has been most apparent in television, radio and newspapers. Through the generation of revenue from advertising, such organizations are able to continue their existence.

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·Advertising revenue model: this model derives its revenue by the mode of paid advertisements on the website. Advertisements methods like Google Add sense is mostly used in this model. The website owners like to attract more visitors to their website which would attract more people to advertise on their website.

·Subscription revenue model:  The firms that use this model make users to pay for the services they offer to them. This paid subscription can be either monthly or yearly.

·Transaction fee revenue model: Mostly this service is used by payment portals. They charge fees for every transaction done through them.

·Sale revenue model: In this model company derives profit by direct selling products or providing services.

·Affiliate revenue model: The site using this model refers to affiliated website. They generate revenue by referring user to the affiliated website.

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1. Revenue from subscription access to content

A range of documents can be accessed for a period of a month or typically a year.For example, I subscribed to FT.com for access to the digital technology section for around‚ 80 GBP per year a few years ago. Smart Insights Expert members have an annual subscription in this form.

2. Revenue from Pay Per View access to document

Here payment occurs for single access to a document, video or music clip which can be downloaded. It may or may not be protected with a password or Digital Rights Management.For example, I've paid to access detailed best practice guides on Internet marketing from Marketing Sherpa.Digital rights management (DRM) The use of different technologies to protect the distribution of digital services or content such as software, music, movies, or other digital data.

3 Subscriber data access for e-mail marketing

The data a site owner has about its customers is also potentially valuable since it can send different forms of e-mail to its customers if they have given their permission that they are happy to receive an e-mail either from the publisher or third parties. The site owner can charge for adverts placed in its newsletter or can deliver a separate message on behalf of the advertiser (sometimes known as list rental). A related approach is to conduct market research with the site customers.

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Web Catalog Revenue Model
- it easier for customer to look through all of the products that have sell by the sellers and so they can save the time to visit the physical store compare to shop online as web catalog available for them
- customers or any party that have interest on products can call them through the information have on their website as normally there have fulfill with enough contact information

Digital Content Revenue Model
- the company owning written information or information rights
- it embrace the web as a highly efficient distribution mechanism
- provided a protection or right for the content of a company to others and able to solve the problems like copying the similar content and used on other purpose

Fee for Services Revenue Model
- company offer different web service which fee based on service value but not broker service and not based on transactions-processed number or size
- for instance, there can have online games such as premium games or limited edition of features in games. Patient privacy and law on the web site can also be charge by company to customers based on different requirements and conditions.

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1. Web Catalog Revenue Models
It establishes brand image, replacing print catalogs, offers flexibility and also create additional sales outlet.
2. Digital Content Subscription Revenue Models
Subscription revenue models have gained enormous traction with the convergence of two major trends: businesses recognizing the financial benefits of recurring revenue, and their buyers demanding the flexibility and personalization these models provide.
3. Advertising-Supported Revenue Models
It provides free programming and advertising messages and can obtain large advertiser interest by using a specialized information Website.

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1. Web Catalog Revenue Models. It establishes brand image, replacing print catalogs, offers flexibility and also create additional sales outlet.

2. Digital Content Subscription Revenue Models.  Subscription revenue models have gained enormous traction with the convergence of two major trends: businesses recognizing the financial benefits of recurring revenue, and their buyers demanding the flexibility and personalization these models provide.

3. Advertising-Supported Revenue Models. It provides free programming and advertising messages and can obtain large advertiser interest by using a specialized information Website.

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Fee-for-service model
In the fee-for-service model, unlike in the subscription model, the business only charges customers for the amount of service or product they use. Many phone companies provide pay as you go services whereby the customer only pays for the number of minutes he actually uses.

Subscription model
In the subscription model, the business provides a product or service to a customer who in return pays a pre-determined fee at contracted periods of time to the business. The customer will be required to pay the fee until the contract with the business is terminated or expires, even if he is not using the product or service but is still adhering to the contract. Possible examples are flat-rate cellular services, magazines and newspapers.

Advertising model
The advertising model is often used by Media businesses which use their platforms where content is provided to the customer as an advertising space

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1. Subscription

A subscription model is a great example of recurring revenue strategy. This is a common strategy among SAAS, entertainment services, and online hosting companies like Netflix, Youtube, etc. where they provide the specified service for a pre-determined periodic cost.

2. Advertising
An advertising revenue model is usually adopted by media houses and information providers which usually earn money by including advertisements in the content provided. This revenue model is widespread in both offline and online businesses and the company makes money by charging the advertiser: per size of the space offered, thousand impressions or per click on the advertisement.

3. Fee-for-service

Unlike other service-based models, a fee-for-service model charges the customers for the type of and times the service is provided. This is a pay-as-you-go or pay-per-usage revenue model where the customer pays only for the services he actually used. This revenue model is common in telecom and cloud-based services industries.

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The three types of revenue models is :

Digital content subscription, a firm that own a written information for example Publisher and Newspaper.

Advertising Supported revenue, providing a free programming and advertising messages .

Web Catalog Revenue,  the seller can establishes a brand image, and then uses the strength of that image to sell through printed catalogs mailed to prospective buyers. The buyers place order by mail or by calling the seller's toll free telephone number.

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1) Web Catalog Revenue Models. In this revenue model, it is adapted from mail-order model which the seller established brand image and the information is printed and mailed to the prospective buyers. Its is flexibility because the orders and payments placed through website or telephone or mail. For example : Computers and consumer electronics
2) Digital Content Subscription Revenue Models. The firms owning written information or information machanism. For example LexisNexis and Lexis.com which offers variety of information service and offers original legal information product.
3) Advertising- Supported Revenue Models.It provides free programming and advertising messages. It helps to keep visitors at site and attracting repeat visitors and exposed to more advertising in a sticky site. For example : HowStuffWorks

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Web Catalog Revenue Model
- The web catalog revenue model is essentially an electronic version of the traditional catalog-based retail revenue model.  Just as the traditional catalog-based model, also known as the mail order or catalog model, allows buyers to order via mail or telephone, the web catalog model allows buyers to place their orders through online forms on the website or by telephone.

Digital content subscription revenue model
- Online businesses that use the digital content model either own or have the rights to this digital content, whether it is words, numbers, pictures or videos. Generally they offer some sort of subscription that allows a customer to access the content along with additional services such as full-text searching of various types of information. For example, digital copies of published newspapers, journals and magazines are sold or subscribed to and are sent to customers in various ways.

Advertising-supported revenue models
- This revenue model generally offers free information or entertainment along with advertising messages which has been most apparent in television, radio and newspapers. Through the generation of revenue from advertising, such organizations are able to continue their existence.

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Advertising
An advertising revenue model is usually adopted by media houses and information providers which usually earn money by including advertisements in the content provided. This revenue model is widespread in both offline and online businesses and the company makes money by charging the advertiser: per size of the space offered, thousand impressions or per click on the advertisement.
Fee-for-service
Unlike other service-based models, a fee-for-service model charges the customers for the type of and times the service is provided. This is a pay-as-you-go or pay-per-usage revenue model where the customer pays only for the services he actually used. This revenue model is common in telecom and cloud-based services industries.
Interest
An interest-based revenue strategy or an investment based revenue strategy is common among banks and prepaid wallet service providers. Banks usually generate revenue in the form of interest on their offerings (loans) and prepaid-wallet service providers like PayTM & PayPal generate their revenue by depositing the money kept in their e-wallets in escrow bank accounts.

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1. Advertising
One of the oldest money-making sources, this model is under constant evolution. With the general internet population having access to ad-blocking tools, the industry has gone on to employ complex and creative methods to stay relevant. For example, Yahoo, Google.

2. Freemium model
Perhaps the most common model used by Web services. The idea here is to sell a basic free product to as many customers as possible, but keep the premium features exclusively for paying customers. For instance,  LinkedIn, , Slideshare, Skype

3.Subscription Model

Newspapers, Gym, Magazines – yes, all of them use a subscription model. So, it has been existent since long.In the digital domain, software, which was once dominated by the licensing model, is slowly moving towards a subscription model. Generally, unlimited usage is offered, but a few have a specified cap above which they charge a higher rate. For example, Amazon Prime

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Fee-for-Service Revenue Models
The fee based on service value when companies offer web service. there is no broker fee and not based on transaction processed  number or size. it is professional service and also limited for web use where laws prohibited extension of practice.
Digital Content Subscription Revenue Models
the company owning the written information or information rights. it embrace the web as a highly efficient distribution mechanism. can use the digital content revenue model in order sell subscriptions for access the information.
it have legal content, academic content, business content and technical content.
Advertising-Supported Revenue Models
it provides free programming and advertising messages and it is sufficient to support network operation and funding the program creation. it also have the problem like how to measure and charge the site visitor and how to obtain large advertiser interest. it can work through web portal and newspaper and magazine publisher.